Google Play services get Android, iOS and web leaderboards, achievements and multiplayer
Uses Google+ as a social layer
"This is one of the most important times in computing," said Sundar Pichai, SVO Android, Chrome, Apps.
"The journey of personal computing is the impact we can have on people's lives."
Android continues to grow very quickly.
From 100 million activations at Google I/O 2011, it was up to 400 million in 2012. Now the install base total is 900 million.
Growth is also happening on Google Play. There's been 48 billion app downloads, with 2.5 billion of those coming in April.
More significant is revenue growth. Already in 2013, Google says it's paid out more money to developers than it did in the whole of 2012.
Average revenue per user is also up 2.5 times year-on-year.
Google gets game
Hugo Barra, VP, product management, Android announced new Google Play services including features for gaming.
The most important of these is the multiplayer services, which uses Google+ as the social layer to send invites.
Google also handles backend infrastructure, and matchmaking and supports Android and web so developers can make use of cross-platform virality.
Other features in Google Play game services is Cloud save syncing, and Achievements, and Leaderboards, which support Android, iOS and web.
Again, these link into players Google+ accounts.
Google is updating Android today with these features, and companies such as Gameloft, Glu Mobile, Get Set Games, Pocket Gems and Vector Unit are already supporting it.
Unfortuately, though, the three player multiplayer demo of Vector Unit's Riptide GP 2 in the keynote didn't quite work.
Here I am
As well as games, Google announced other new Google Play services.
These included three new location-based APIs.
Fused Location Provider is faster to acquire location, more accurate and uses less battery; Geofencing, with up to 100 active geofences supported per app; and Activity Recognition, which is tracking physical activity via accelerometers and machine learning without using GPS to save battery.