Ouya's Julie Uhrman 'takes offence' to claim devs can't make money on system

Devs will 'make millions' by end of 2013

Ouya's Julie Uhrman 'takes offence' to claim devs can't make money on system
Earlier this week, Ouya developers spoke out about their dissatisfaction with the performance of games on the system to date, with sales coming in well below expectations.

However, while some studios are disappointed with the platform, Ouya CEO Julie Uhrman has countered with the claim that the monetisation of titles on the device is "so far, better than we expected."

"It takes time to build what traditional consoles have had decades to build," explained Uhrman, speaking to The Verge.

"But really, I think it's too early to draw such broad sweeping statements about how a platform is going to perform."

Patience is paramount

Uhrman refutes claims that developers can't make money on the console, pointing to the success of headline act, Towerfall, and multiplayer party game, Hidden in Plain Sight

"To say developers can't make money on Ouya — I take offense to that," Uhrman said. "I'm sure the creators of TowerFall and Hidden in Plain Sight would take offense to that."

"The console has only been out for a month, and developers have only had access to the hardware for about 6 months. We really like what we see so far, and so do developers and gamers."

According to Uhrman, the nature of Ouya - which allows gamers to try out a variety of games before making a purchase - means that, while only 27 percent of owners have paid for a game in the last month, that figure is still "significant".

Million dollar baby

Uhrman went on to explain that 13 out of the top 20 games have an average 8 percent attach rate, which is something she believes most developers would "kill for". 

The CEO then boldly predicted that by the end of the year, some developers will be making millions of dollars in sales.

"The numbers will grow as more gamers pick up consoles, and as we attract more developers," stated Uhrman.

"I believe that by the end of the year, we'll see a few developers telling us they've made more than a million dollars on Ouya."

Back in May, Uhrman exclusively told that she wasn't worried about Xbox One or PlayStation 4, claiming it wasn't an "either or" decision for most consumers.

"You're not going to buy Ouya because it's small and beautiful," Uhrman said.

"You'll buy it because there's a great game, or a lot of great games, on it that you want to play."

[Source: The Verge]

What do you call someone who has an unhealthy obsession with video games and Sean Bean? That'd be a 'Chris Kerr'. Chris is one of those deluded souls who actually believes that one day Sean Bean will survive a movie. Poor guy.


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Andrew Vrba
Well, to be honest, most of the games on the Ouya store are crap that looks like stuff people were making in 1995 with Klik n Play.
You have some stuff that needs more time to cook, before it's ready, like iMech.
Then you have the scant handful of titles that are of buy able quality.
The indie devs have no one to blame but themselves. If a game is worth buying, people will get it, regardless of the console.
Robert Green
I disagree Ryan - you might only expect 1-5% of people to pay in any particular game, but we're talking about the entire catalogue here. We're also talking about the kind of people who bought a game console at launch or pre-ordered one, which you'd expect to be on the high-end of spenders.
We're also talking about games which are generally cheaper than the average console title, which, combined with the lack of any released sales numbers for the console itself, could lead a cynic like myself to some fairly negative conclusions about the Ouya.
Ryan Carson
To be fair, considering that every game is free-to-play and you should normally only expect ~5% of all customers to buy an IAP / game afterwards, 27% doesn't sound like such a bad statistic overall 1 month in.