News

Gameloft sees 2013 sales up 12% to $320 million, but misses guidance

Blames game delays and weakness of the dollar

Gameloft sees 2013 sales up 12% to $320 million, but misses guidance

Gameloft (EPA:GFT) has announced its FY13 financials for the 12 months ending 31 December 2013.

Total sales were €233.3 million (around $320 million), up 12 percent year-on-year.

On a constant exchange rate with 2012, growth was higher at 16 percent, although Gameloft missed its annual guidance of €235 million because of delays to several titles and the weakness of the dollar and emerging market currencies against the Euro.

Shock of the old

Breaking out sales categories, Europe and the Middle East accounted for 32 percent of sales, compared to 28 percent for North America, 21 percent for Latin America and 19 percent for Asia.

Smartphones and tablets accounted for 66 percent of Gameloft's annual sales, compared to 54 percent in 2012.

Of this amount, more than 80 percent came from IAPs and advertising in its free-to-play games.

Yet, the converse is 47 percent of Gameloft's 2013 revenue came from paid games, mainly from Java games for feature phones.

Under French accounting rules, Gameloft won't reveal its full financials including profits until 19 March.


Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.

Comments

No comments
View options
  • Order by latest to oldest
  • Order by oldest to latest
  • Show all replies