Mobile multiplayer platform Nextpeer has lifted the lid on its new SDK.
Called Social SDK, the company claims the cross-platform kit can solve the age-old discovery problem with an arsenal of social features.
If enabled, players can invite friends from their social networks, connect with other players in-game, rank on leaderboards, and interact with each other through a news-feed stream that shows what their friends are playing.
Nextpeer has also leveraged its multiplayer technology to offer players the ability to challenge each other to a live synchronous or asynchronous match.
Big talk, big numbers
The Tel Aviv-based company says that its research shows conversion can increase by up to 500 percent when users see a story of another person playing a game, compared to interstitial ads.
“We’re basically creating the ‘Xbox Live’ for mobile or what GameCenter and Google Play were supposed to be for gamers and game developers,” said Nextpeer CEO Shai Magzimof.
“The new focus is all about player experience and a true social experience.”
Developers also benefit by being able to acquire new users via cross-promotion within the Nextpeer network, as well as Facebook, Whatsapp, WeChat, Line and Twitter invites.
With its Multiplayer SDK already having racked up more than 165 million downloads in terms of integrated games, and over 7,000 registered developers, Nextpeer’s latest SDK is available for iOS devices with an Android version set to launch in the next few weeks.