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Supercell sees 2014 revenue rise threefold to $1.7 billion

Supercell sees 2014 revenue rise threefold to $1.7 billion

In contrast to the expectations from fellow Finnish mobile game developer Rovio, Supercell has announced its expected stunning financial figures for 2014.

Compare to the $570 million of sales generated by Clash of Clans and Hay Day in 2013, the addition of Boom Beach to the mix and improved operations on its first two games boosted 2014 sales threefold to $1.7 billion.

That stated, the figure was less than some analysts suggest. Superdata had estimated that Clash of Clans alone could have generated $1.8 billion during 2014.

Hard sell

Demonstrating the expensive nature of user acquisition, profits didn't increase at the same rate, however.

Gross earnings (EBITDA) were up 111 percent to $565 million.

[source: WSJ]


Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.

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