Having signed up plenty of names on the beauty side of the celebrity equation, Glu Mobile is now turning its attention to some beasts.
The result sees an interesting clash between some of the most high profile names in WWE, with some of the fastest and most muscle-y muscle cars in head-to-head racer Racing Rivals.
On your marks
The hook up is a month-long event that will give players the opportunity to access special edition cars featuring WWE stars such as Ultimate Warrior, John Cena, Randy Orton, The Bella Twins and that ol' favourite Hulk Hogan.
Of course, the WWE stars are in demand at the moment.
Not only do they feature in their own alternative universe game in the shape of Warner Bros. WWE Immortals, and 2K's WWE SuperCard franchise but Hulk Hogan was also a special guest in Sega's Crazy Taxi City Rush.