As part of Pocket Gamer Connects San Francisco 2015, Kahn Jekarl, Founder & CEO of Flow State Media, gave a talk on getting funded and featured.
He said that if you don't necessarily need to raise money for your game, and can be realistic about your budget, burn rate, and so on, then you should "just focus on your games" instead of wasting time looking for funding.
Does anyone care?
If you do decide to seek funding, Jekarl says that you need to ask yourself "can you get absolute strangers in the App Store to care?"
Showing good traction for your game makes investors more interested in funding, and makes seeking investment a lot easier.
In terms of getting featured, he suggested that you need to have a unique product, a robust marketing strategy, and, from his own experience, you should pray.
You can see all our videos from Pocket Gamer Connects San Francisco 2015 in this YouTube Playlist.