Video: The role of publishers, according to the publishers themselves

Video: The role of publishers, according to the publishers themselves

As part of Pocket Gamer Connects London 2016, Ella Romanos, Commercial Director at Strike Gamelabs, led a panel of publishing experts in a discussion on publishing and funding.

Joining her was:

On the topic of what a publisher actually does, Byron suggested that they cover "all the boring stuff" that the developer doesn't want to think about, such as porting the game, marketing it, and so on.

But Matsushita said that "there's really no need to come to us" if you already have funding for your project, unless you are simply looking to network, as he believes that there isn't much else a publisher can do for you.

You can see all our videos from Pocket Gamer Connects London 2016 in this YouTube Playlist.

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Ric has written for for as long as he can remember, and is now Deputy Editor. He likes trains.


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