Mobile advertising firm Vungle has reached a milestone of $300 million annual run rate following its sixth consecutive year of growth.

The company also boasts integration on over 40,000 apps. This represents a growth of 125% year-on-year in 2016.

Vungle has particularly seen growth in the APAC region. It reports that overall revenue in China has grown 400% since 2015, and that it has expanded operations in the region with offices in Beijing, Seoul, Singapore and Tokyo.

It's all in the delivery

"At Vungle, it's our mission to deliver the highest quality consumers for our advertisers, while also delivering a great user experience for the publishers who rely on us to monetize their mobile apps," said Zain Jaffer, CEO of Vungle.

"Our growth speaks volumes about how the advertising landscape has changed. Companies of all sizes, from established brands and Fortune 500 businesses to independent mobile studios, have begun to adopt in-app video ads as an integral part of their customer acquisition strategies."