New VR and AR publisher Big Immersive launches

Company to published first and third-party games

New VR and AR publisher Big Immersive launches

As the virtual reality and augmented reality spaces hot up a new publisher called Big Immersive has set up shop to support developers.

The company has its headquarters in the UK and Dubai and already has a first-party studio based in Lahore, Pakistan.

It aims to publishes titles across mobile, console and PC VR platforms – which would likely include PlayStation VR, Oculus Rift, HTC Vive and Google Daydream.

Supporting devs

Not just its own titles though, Big Immersive plans to publish games from third-party developers and is offering services including QA, publishing strategy, marketing and PR.

It’s already published three titles, including Agelore’s Fantasy and Love Cubed VR.

“As we move through the digital and information age, entertainment is only now beginning to explore the world’s that mixed reality can offer.”, said Big Immersive CEO Jawad Ashraf.

“Our intentions are clear; to curate and deliver incredible content to consumers on the devices that matter to them. We’re working hard with our internal teams to deliver what we believe is the next leap forward in mixed reality entertainment, and are actively looking for potential partners to forge new relationships with in the years ahead.”

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Craig Chapple is a freelance analyst, consultant and writer with specialist knowledge of the games industry. He has previously served as Senior Editor at, as well as holding roles at Sensor Tower, Nintendo and Develop.