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Hard Rock partners with Israeli developer for match-3 mobile game

Date Type Companies involved Size
August 31st, 2017 partnership Ilyon Dynamics Not disclosed
Hard Rock partners with Israeli developer for match-3 mobile game

Restaurant and hospitality brand Hard Rock International has partnered with Israel-based casual games developer Ilyon Dynamics for a new mobile title.

Hard Rock Puzzle Match is a match-3 title launched today on the App Store and Google Play.

Players must beat the game’s various challenges to complete their Hard Rock memorabilia collections while exploring famous Hard Rock landmarks and locations, including London and Las Vegas.

Rock on

“We are constantly looking for opportunities to increase and deepen brand affiliation among Hard Rock’s millions of loyal fans around the world and we are excited to bring them this new game, which will also allow us to unite the online and offline experiences that the Hard Rock brand offers,” said Kresimir Spajic, Senior Vice President of Online Gaming at Hard Rock.

“Working with Ilyon has been an amazing experience as the team was able to perfectly capture the spirit and uniqueness of our brand, bringing the Hard Rock experience to the fingertips of people all around the world.”

Ilyon Dynamics has a large portfolio of over 60 casual games, ranging from Bubble Shooter to Cookie Crush.

Last year we spoke to the team to ask why it releases as many as 10 games a week, an output that has spurred it on to over 188 million downloads.


Senior Editor

Craig Chapple is Senior Editor of PocketGamer.biz and InfluencerUpdate.biz. He was previously Deputy Editor at Develop and Online Editor at Nintendo of Europe.

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