Apple has now opened up pre-orders for its upcoming iPhone X device on its online store.
The phone, which is set to launch on November 3rd 2017, already appears to have sold out of its initial run on the store. Customers ordering the phone now can expect waits of up to six weeks for delivery.
Those looking to get their phones earlier may be better off going to a carrier's store. In the UK, O2 is currently expecting a three week wait for the 64GB model, and four weeks for a 256GB phone.
The iPhone X is the biggest redesign of the iPhone yet, removing the Home button in favour of a device-long screen. It also comes with wireless charging, a faster CPU, and a 12MP camera.
It comes just over a month after Apple launched another round of iPhones, the iPhone 8 and 8 Plus. These are more traditional designs, with the usual upgrades in camera quality and processor.
Apple's recent rollouts also include the new iOS 11, which completely revamps the App Store. It also brings in ARKit for developers wishing to make games in augmented reality.