Ad mediation outfit Appodeal has released a new e-book for developers which details the problems and solutions to launching an app or game for kids.
The 58-page e-book, called Launching Kids Apps The Right Way, covers everything from marketing the app to monetisation. It also provides checklists for developers to ensure their game meets COPPA standards.
The new e-book also ties in with the upcoming launch of Appodeal's Kids SDK, which makes sure games and apps are suitable for children. A waitlist for the SDK has already opened.
"People generally develop apps for kids out of a desire to enrich kids' lives on one hand. On the other hand, developers still need to ensure there's a viable business model to sustain themselves," said Appodeal founder and CEO, Pavel Golubev.
"Earning a sustainable income from a kids app is especially challenging as it requires avoiding numerous minefields in place that rightfully protect kids."