Unity partners up with blockchain marketplace DMarket for in-game item trading

Date Type Companies involved Size
March 1st, 2018 partnership DMarket
Not disclosed
Unity partners up with blockchain marketplace DMarket for in-game item trading

Blockchain-based marketplace DMarket has teamed up with Unity in a deal that lets developers make in-game assets available for virtual trading and exchange.

The partnership will allow players to connect their in-game accounts to DMarket to create their assets inventory and start trading, while also being able to keep track of relevant transactions.

The DMarket API can be used to assign a value to any digital item such as armour, swords or other items., which can then be traded. Users can manage and withdraw items from their own accounts on DMarket without leaving the game.

Off the chain

“I see our alliance with Unity as a huge step forward and a benefit for the entire gaming and esports ecosystem all over the world,” said DMarket CEO Vlad Panchenko.

“Unity powers more than half of all new mobile games and 60 percent of all VR and AR content. DMarket enables every Unity game developer to receive access to the unlimited blockchain universe in order to make virtual items real, level up gaming experience and be the first to reap the benefits from skyrocketing blockchain markets.”

Unity head of asset store Peter O’Reilly added: “DMarket is especially appealing to Unity because it’s tailored to each particular game developer and doesn’t affect existing game balance or gameplay.

“Given our focus on solving hard problems and democratising development, it made sense to partner with DMarket and set our developers up for greater success.”

Staff Writer


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