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US iPhone users spent an average of $58 on apps in 2017

US iPhone users spent an average of $58 on apps in 2017

US iPhone users spent an average of $58 on in-app purchases and premium apps in 2017, according to a report from Sensor Tower.

The mobile intelligence firm said the figure marks a 23 per cent increase from the $47 spent per head in 2016.

The data used for the report did not include purchases made in shopping apps such as Amazon or payments used in ride-sharing apps like Uber. However, it did reflect upon revenue earned by apps including Netflix and Tinder.

LEVEL UP

The majority of user spend came from mobile games, making up approximately $36 per person (62 per cent).

That game spend is up 13 per cent from the $32 spend per user reported in 2016.

Sensor Tower’s report also noted that users installed 13 games on average in 2017, up from 12 the year prior.

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