Jagex subscription sales up 22.9 per cent in 2018

Jagex subscription sales up 22.9 per cent in 2018

RuneScape maker Jagex saw revenue from its subscription services rise by 22.9 per cent year-on-year in 2018.

That's according to the Cambridge-based games firm's financial report for the 12 months ending December 31st, 2018 - which was uploaded to the UK's Companies House on Tuesday, June 11th, in which it reported subscription revenue of £67,653,172. The year prior, subscriptions were behind £55,050,417 of Jagex's revenue.

This rise in cash generated by RuneScape's subscription model offset declines in other areas. Microtransaction revenue dipped 15.9 per cent from £29,284,408 to £24,636,082, while advertising revenue saw an 18 per cent decline from £329,359 to £268,542.

There was an increase in other income, revenue from event ticket sales, merchandise and so on, rising 28.6 per cent from £199,515 to £256,538. has more on the story.

Editor - PC Games Insider

Alex Calvin launched in August 2017 and has been its editor since. Prior to this, he was deputy editor at UK based games trade paper MCV and content editor for marketing and events for London Games Festival 2017. His work has also appeared in Eurogamer, The Observer, Kotaku UK, Esquire UK and Develop.


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