Learn Trade Trends at Pocket Gamer Connects London 2020

It is one of 15 tracks to feature at the event

Learn Trade Trends at Pocket Gamer Connects London 2020

Just three weeks remain until Pocket Gamer Connects London, which takes place between January 20th and 21st.

Europe's biggest mobile gaming industry conference, Pocket Gamer Connects, returns to London in a newer, bigger, better form.

More than 2,000 delegates representing the entire sector will gather for the two days of January 20-21 to hear 200+ world-class speakers across 15 tracks sharing their expert insight on everything from monetisation to the latest development trends.

A reworked schedule with new tracks for 2020 that include live ops, influencer marketing, Industry Vision and Values, esports, global publishing, and a workshop programme.

With highly competitive indie pitches and mighty networking through our free Pitch & Match meeting scheduler and the infamous Global Connects party night, no event puts you in touch with the whole gaming industry like PGC.

Every day we will look at each of the 15 tracks in turn. Today is Trade Trends - Facts, figures and insight into the latest.industry trends from all over the globe.

January 20th

11:20 - The track will begin with one of our keynote speakers. GameAnalytics CEO Ioana Hreninciuc will talk about introducing benchmarks and performance insights for 1.2 billion monthly players. In this talk you will learn the latest industry trends for core engagement and monetisation KPIs.

12:00 - Next, join Taso Advisory director Ben Greenstone. His session is centred on politics, policy and video games. With all the bad publicity the games industry has received from Donald Trump for mass shootings and the UK parliament considering loot boxes as legalised gambling, businesses need to be prepared for the changes that can come from these proposals. Greenstone will offer advice on how companies can prepare.

12:20 - The track will close with a panel, the topic will be integrating acquisition into your business. Seven industry experts will take to the stage, Phoenix Games vice president of corporate development Aurelien Merville, Well Played Games co-founder Adam Wells and Red Kite Games studio director Simon Iwaniszak are on the panel. They are joined by Zynga president of publishing Bernard Kim, Small Giant Games CEO Timo Soininen, Gram Games CPO Eren Yanik and NaturalMotion vice president Julian Widdows.

These are the sessions from just one of the 15 tracks for London in 2020.

Check out the full schedule to see the full range of impressive speakers attending. We’ll be posting more track rundowns and speaker spotlights as we get closer to the event.

Like what you see? Well, there's still time to register for Pocket Gamer Connects London here.

Staff Writer

Kayleigh is the Staff Writer for Besides PGbiz and PCGI she has written as a list writer for Game Rant, rambling about any and all things games related. You can also find her on Twitter talking utter nonsense.