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Rovio and Duolingo partner for crossover promotion in Angry Birds 2

Date Type Companies involved Size
February 18th, 2020 partnership Duolingo
Rovio
Not disclosed
Rovio and Duolingo partner for crossover promotion in Angry Birds 2

Rovio has partnered with Duolingo for a crossover promotion partnership across the language-learning app and Angry Birds 2.

The collaboration will see Angry Birds' protagonist Red appear alongside Duolingo mascot Duo to encourage users with their work while engaging in "humorous dialogue". The crossover will last for one month starting February 18th, 2020.

Furthermore, Angry Birds 2 advertisements will play in the form of rewarded video placements on Duolingo, giving users the option to download the slingshot mobile game.

Duo joins the fight

The final part of the deal will see Duo join the cast of characters from Angry Birds 2 in a mini-game. Here, players can slingshot the green owl to destroy structures for points.

Recently, a team of former Rovio and Dodreams game developers secured a pre-seed investment led by Play Ventures for their new Helsinki-based mobile games studio Flowstate Games.

Meanwhile, Rovio soft-launched a new Angry Birds game in the US and Mexico


Staff Writer

Matthew Forde is the staff writer for PocketGamer.biz and also a member of the Pocket Gamer Podcast. You can find him on Twitter @Forde999 talking about Smash Bros. and everything pop culture related - particularly superheroes.

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