Profile
Last Updated:
Jul 14th, 2016
About
About
With over 15 years’ data mining experience, Mark co-founded deltaDNA, formerly GamesAnalytics, to unlock big data to drive player understanding, introducing the concept of Player Relationship Management to build better games.
Articles featuring Mark Robinson
Articles featuring Mark Robinson
GROWING UNITY
Sep 12th, 2020
Unity senior director of marketing Mark Robinson on how the games industry has changed over the past 12 months
"The industry is thriving and data/analytics has played an important role in the growth"
THE ROAD AHEAD
Feb 26th, 2019
Monetizer Mavens discuss the future of innovation in the maturing mobile games sector
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MONETISATION MAVENS
Dec 7th, 2016
MONETISATION MAVENS
Dec 7th, 2016
What will be the biggest mobile game monetisation trends in 2017?
The experts predict the hot new business models for next year
SHARING IS CARING
Dec 6th, 2016
DeltaDNA and Tenjin partner to bring powerful analytics and ad tracking to their customers
ANALYTICS MAVENS
Oct 25th, 2016
How can developers use analytics to make better games?
We ask the experts what they've found to be the most effective actionable insights
VR MAVENS
Sep 15th, 2016
How do virtual reality's unique challenges affect how developers make and support games?
SWEETSPOT
Jul 13th, 2016
How do mobile game developers balance their ad and IAP monetization strategies?
Top Stories
Events
| Game Industry Conference 2021 | Europe | Oct 19th |
| Develop:Brighton 2021 | Europe | Oct 26th |
| The Digital Big Indie Pitch (PC+Console Edition) #10 (Online) | Oct 26th | |
| Nordic Game Talents (Online) | Oct 26th | |
| The Digital Big Indie Pitch (Mobile Edition) #11 | Oct 27th | |
| Investor & Publisher Connector (Online) | Oct 31st | |
| Global Games Pitch (Online) | Nov 2nd | |
| Nordic Game 21 Autumn (Online) | Nov 2nd |
Latest User Comments
Roblox announces World Party, its first metaverse music festival
not really the first one, Avakin Life has been doing this for a long time…
South Korea bans app marketplaces restricting third-party payments
Over the past few years, the control that app marketplaces hold over developers has sparked debate…
Devs gain more flexibility to highlight non-App Store payment methods
Paying 2-3% transaction fees to a payment processor is still better than paying 15-30% to a store…
App Annie and CrazyLabs partner for hypercasual game challenge with a $300,000 minimum guarantee
These challenges are a great way to get developers to start showing their work to the world.
Top 100 mobile games accounted for 54% of global revenues in 2020
There are too many people playing King of Glory