Profile
About
About
Ben is a 15-year veteran of the games industry - he's worked as a senior executive, studio head, project lead, creative director and game designer at companies like DeNA, EA, Sony and Lionhead.
He started working on traditional games, but has been focussed on the free-to-play business model since 2006 - an extremely long time by western standards. During that time He's worked on a total of ten separate free-to-play games across five different platforms reaching over 50 million users.
Articles featuring Ben Cousins
Articles featuring Ben Cousins
GOOD FIT
Oct 29th, 2021
FunPlus appoints Ben Cousins as head of European studio operations
Bringing two decades of free-to-play and games-as-a-service experience
MONETIZER MAVENS
May 9th, 2019
Could all F2P mobile games benefit from a Battle Pass like Clash of Clans has?
THE ROAD AHEAD
Feb 26th, 2019
Monetizer Mavens discuss the future of innovation in the maturing mobile games sector
CART AND HORSE
Nov 11th, 2015
What's the correct order of Acquisition, Retention and Monetization for F2P games?
CATCH 'EM ALL RANDOMLY
Sep 4th, 2015
Should western F2P designers be using more Gacha, Fusion and Collection mechanics?
MOBA OR MOBA$$$
Jul 15th, 2015
Is Super Evil's longterm approach to Vainglory monetisation coherent?
BEHAVIOURAL TYPES
Jun 3rd, 2015
From Whales and Dolphins to Money Dodgers and Explorers: What's the point of player archetypes?
Top Stories
News
7 hours, 53 minutes ago
Supercell’s Squad Busters ranks No. 1 for App Store game downloads in all soft launch countries
Feature
Apr 23rd, 2024
King’s Trevor Burrows on the power of art: "We could see our numbers literally dropping"
Feature
Apr 22nd, 2024
Tjodolf Sommestad talks AI, tips for indie devs, and a day in the life of King's president
Events
App Promotion Summit London | Europe | Apr 25th |
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
Popular Stories
News
Apr 17th, 2024
Monopoly GO! celebrates its first birthday and shares its behind-the-scenes story
News
Apr 23rd, 2024