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Speaker Spotlight: Redlynx live ops manager Roland Peters shares how to run in-game events alongside TV shows

Roland Peters will be giving a talk at Pocket Gamer Connects Helsinki about running in-game events alongside weekly TV show episodes

Speaker Spotlight: Redlynx live ops manager Roland Peters shares how to run in-game events alongside TV shows

Roland Peters is Live Ops Manager / Mobile at Redlynx, a Ubisoft Studio. At Pocket Gamer Connects Helsinki on September 11th to 12th he'll be giving a talk entitled 6 Days to Live: In game event releases alongside weekly TV show episodes. Click here to get more info about the show and to buy your tickets.

Peters started out in tourism (Quality & Hotel Management), but switched to the games industry in 2010, out of passion. Starting out as a Product Manager in a small company importing & westernising Asian MMOs, he shifted to F2P mobile games in 2013, when he joined Kabam in Berlin.

There, he quickly discovered his talent & love for Live Ops & design, while he worked on monetisation & events for The Hobbit: Kingdoms of Middle Earth. He first became Regional Lead, then Global Product Lead on Dragons of Atlantis.

When Kabam closed its EU Office in 2016, he joined Ubisoft by moving to Finland and having the opportunity to build up mobile Live Ops at the RedLynx studio, getting to work on a project as exciting as the South Park mobile game.

Management knowledge transferable from tourism to gaming aside, he is an autodidact that learned most Live Ops practices from books, blogs, videos and hands on.

PocketGamer.Biz: What does your role at the company entail?

Roland Peters: At RedLynx, we run a shared project leadership system, hence I share leading our "South Park Battle Card Game" with our Producer, Technical Director and Creative Director.

Aside from that I share P&L and roadmap ownership with our Producer, analyse & drive KPI in collaboration with BI, and oversee a group of people handling all things related to monetisation, feature optimisation and our multi-faceted event cadence.

What do you think have been the most exciting developments in gaming since the last Pocket Gamer Connects Helsinki?

Little (known) studios like Small Giant Games breaking through the blockade of the masses of titles and scoring a great success with Empires & Puzzles.

What are your thoughts on the way the industry has grown in the last 12 months?

In the wake of the Star Wars Battlefront 2 fiasco and loot boxes / gacha systems being pulled under the regulation microscope in the West, people in Live Ops & Economy Design face the challenge of creating new methods to build a steady revenue stream in their F2P titles.

It is exciting to play your competitors games again in search of such ideas, to reverse-engineer the thoughts behind them.

What do you think the next 12 months in mobile gaming are going to look like?

With the raving success of Fortnite & PUBG, establishing Battle Royale shooters on mobile, we see a surge of "me too" attempts (and failures).

Mobile history repeats itself while jumping from genre to (new) genre: Kabam established city builder strategy games with Kingdoms of Camelot & The Hobbit, then came Clash of Clans surrounded by its copies, followed by Heroes Charge, and now Fortnite is the new Clash Royale, just wearing a different mask. What's next?

Which part of Pocket Gamer Connects Helsinki are you most looking forward to and why?

Enjoying the atmosphere of all these like-minded people converging in one place, hopping around between all the talks and sessions offered: the social aspect is the main attraction to me.

About Pocket Gamer Connects Helsinki

In a few short weeks the whole mobile gaming industry is set to descend on Helsinki for Pocket Gamer Connects. The event, which runs from September 11th to 12th, is packed full of talks, tracks, networking opportunities, and more. You can read about the full conference schedule here.

There are still tickets available for the show, and if you click this link right here you'll get all the information you need on how to buy them, and what's going to be happening in Helsinki over the two days.


Contributing Editor

Harry used to be really good at Snake on the Nokia 5110. Apparently though, digital snake wrangling isn't a proper job, so now he writes words about games instead.

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