After the dust had settled following the release of Apple's Q4 2011 financials, CEO Tim Cook took to the airwaves to take part in the firm's quarterly results conference call, revealing additional details in the process.
Top of the bill was total year iPhone sales, which Cook said hit 72.3 million throughout the course of the four quarters.
To break that figure down, that means Apple is selling around 6 million iPhones a month and that includes an admission of a recent dip as consumers waited for the unveiling of a new handset.
However, the company expects to break records during the December quarter, owing to record-breaking iPhone 4S sales in its opening weekend.
Onto iPad
The firm's other major success in 2011 according to Cook was iPad, with 2011 playing host to total sales of 32.39 million units.
In all, cumulative iPad sales are now nudging 40 million.
Indeed, at its peak, Cook claimed the device was accounting for three of every four tablets sold around the globe, illustrating the level of domination Apple currently enjoys in the market.
"Some people are choosing to buy an iPad instead of a Mac," admitted Cook, "though I think a significantly larger number of people are choosing to buy an iPad instead of a Windows PC."
Perhaps most impressively of all, Cook claimed since the launch of the original iPhone in 2007, Apple has sold a quarter of a billion iOS devices to consumers around the globe.
On the software side, the App Store also continues to grow, branching out to an additional 33 territories during Q4 2011 and bringing its total to 123.
Cook on Cash
Things won't slow down during the next quarter either.
Apple anticipates record revenues of $37 billion in the months leading up to Christmas, which would represent a significant rise from the near $27 billion in revenue the company recorded during the same quarter last year.
Even before this, however, Apple claims to have $81.61 billion cash in reserve - $52 billion of it offshore. Whether Apple intends to spend this cash on acquisitions is unclear.
"The cash isn't burning a hole in our pockets and we're not looking to do silly things with it," added Cook.
"We've acquired several companies, we're acquired IP, we've invested in our supply chain...we're doing an extremely good job about spending it in the right places.
"We will continually ask ourselves what's in Apple's best interests and always do that."
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With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
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