Citing what it claims is an increased rate of monetisation, Japanese social mobile gaming outfit GREE has re-stated its financials for FY12, the period ending 30 June 2012.
It now expects to generate net sales of between ¥130 - 140 billion (around $1.7 -1.8 billion).
Such figures represents a massive jump of 40 percent or more on the firm's previous projections, and would be more than double the ¥64.2 billion ($794 million) in net sales the firm recorded in 2010.
It would also see the company getting much closer to parity with its Japanese rival DeNA. Previously its sales have been around half that of DeNA's.
Up and up
As you might expect, a rise in revenue expectations is coupled with equally bullish projections when it comes to operating profit, which GREE believes could come in somewhere between ¥60 billion and ¥70 billion ($765 million to $895 million).
That would signal a significant rise - again between 40 to 50 percent compared to from the ¥31.1 billion recorded last year.
Re-stated net income is likely to be between ¥33 billion and ¥39 billion ($422 million to $500 million) more than double the figure recorded in 2010.
GREE commented that while paid service sales had been "stable" during the firm's most recent quarter, monetisation of the company's social output has been "increasing at a higher rate than originally expected".
It's growth that should enable the firm to offset "increased labour costs and recruiting costs with the expanding business" and those related to opening offices outside of its Japanese base.
[source: GREE]
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Related Articles
Top Stories
News
2 hours, 53 minutes ago
Delta game emulator hits No. 1 on the App Store download charts in 35 countries
News
4 hours, 52 minutes ago
Week in Views - The search for skills, billion dollar birthdays and terrific transmedia
News
5 hours, 38 minutes ago
Get practical tips into key game development tools and methodologies at the Dubai GameExpo Summit
News
5 hours, 53 minutes ago
PocketGamer.biz Podcast - DoubleDown Interactive’s Faith Price on lifecycle marketing tips to extend your app’s lifespan
News
7 hours, 15 minutes ago
Rovio's Angry Birds environmental campaign comes in to land on Earth Day
News
4 hours, 52 minutes ago
Week in Views - The search for skills, billion dollar birthdays and terrific transmedia
Feature
7 hours, 53 minutes ago
New release roundup: Take That: This is Life, Neopets: Tales of Dacardia, Persona 5: The Phantom X and more
Feature
11 hours, 47 minutes ago
Speaker Spotlight: Xsolla's Chris Meredith on making the most of D2C and today's revenue opportunities
Events
HIT Games Conference Istanbul 2024 | Apr 18th | |
Game Job Fair – Spring Edition 2024 | Nordic | Apr 18th |
Arts DAO Fest 2.0 | Middle East | Apr 20th |
App Promotion Summit London | Europe | Apr 25th |
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th |