Staff Profile
Peggy Anne Salz
Mobile Groove - Founder, Analyst & Content Strategist
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Email Address
Articles by Peggy Anne Salz
All articles written by Peggy Anne Salz
Comment & Opinion
Apr 29th, 2022
How brain-training game Impulse optimised UA campaigns and CPAs in a post-IDFA world
Interview
Nov 17th, 2021
Careers in games: getting started as a community manager
What are the key skills you need to make it as a successful community manager
Feature
Dec 31st, 2020
Mobile Groove's Peggy Anne Salz on 'the year that forced many to rewrite the marketing playbook'
Feature
Dec 16th, 2020
How CrazyLabs unleashes innovation and unlocks revenues with marketing automation
Peggy Anne Salz discusses the benefits of automated key processes to drive results
Feature
Dec 9th, 2020
90% of your players prefer ads over paying - now what?
Four industry execs discuss the best ways to implement rewarded ads
Comment & Opinion
Mar 13th, 2019
2019 is the year of performance programmatic buying - are you ready?
Comment & Opinion
Sep 29th, 2017
Cash is king, and here is how you can access it fast to grow your game
How companies like Pollen VC are offering a way for small developers to raise cash quickly
Comment & Opinion
Jun 6th, 2017
UA checklist: How to tell if your ad partner can deliver
InfiApps' Tal Turpaz guides you through choosing the right ad partners for the job
How brain-training game Impulse optimised UA campaigns and CPAs in a post-IDFA world
Careers in games: getting started as a community manager
What are the key skills you need to make it as a successful community manager
Mobile Groove's Peggy Anne Salz on 'the year that forced many to rewrite the marketing playbook'
How CrazyLabs unleashes innovation and unlocks revenues with marketing automation
Peggy Anne Salz discusses the benefits of automated key processes to drive results
90% of your players prefer ads over paying - now what?
Four industry execs discuss the best ways to implement rewarded ads
2019 is the year of performance programmatic buying - are you ready?
Cash is king, and here is how you can access it fast to grow your game
How companies like Pollen VC are offering a way for small developers to raise cash quickly
UA checklist: How to tell if your ad partner can deliver
InfiApps' Tal Turpaz guides you through choosing the right ad partners for the job
Top Stories
News
11 hours, 8 minutes ago
Pocket Worlds’ Highrise surpasses 40 million users as it unveils new development tools
Feature
Mar 25th, 2024
5 takeaways from GDC 2024: The games industry reckons with key challenges, Godot competes with Unity, and AI was the big trend without the big announcements
Feature
Mar 25th, 2024
Hot Five: Epic’s app store plans, Turkey’s tax exemptions, and Call of Duty Warzone: Mobile finally releases globally
Events
Mobidictum Network Lisbon April 2024 | Europe | Apr 16th |
HIT Games Conference Istanbul 2024 | Apr 18th | |
App Promotion Summit London | Europe | Apr 25th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
Mobidictum Meetup Barcelona September 2024 | Europe | Sep 1st |
Popular Stories
Feature
Mar 25th, 2024
5 takeaways from GDC 2024: The games industry reckons with key challenges, Godot competes with Unity, and AI was the big trend without the big announcements
Interview
Mar 22nd, 2024