TV Advertising

Article Types

Playdemic launches UK TV ad for casual golfing game Golf Clash News Nov 2nd, 2017

Playdemic launches UK TV ad for casual golfing game Golf Clash

It's rather silly

MZ recruits influencer and model Alexis Ren as the face of Final Fantasy XV: A New Empire ad campaign News Aug 25th, 2017

MZ recruits influencer and model Alexis Ren as the face of Final Fantasy XV: A New Empire ad campaign

Follows in the footsteps of Kate Upton, Mariah Carey and Arnold Schwarzenegger

Top Games Inc trumps Machine Zone for TV advertising spend in February 2017 News Mar 13th, 2017

Top Games Inc trumps Machine Zone for TV advertising spend in February 2017

Relative newcomer to the TV ad scene spends $13.1 million in a month

Mobile Strike, Evony - The King's Return and World of Tanks get big money Super Bowl ads News Feb 6th, 2017

Mobile Strike, Evony - The King's Return and World of Tanks get big money Super Bowl ads

30-second commercials cost nearly $5 million each.

Mobile Strike's Super Bowl ad is the most watched ad on YouTube in 2016 with over 100 million views News Dec 9th, 2016

Mobile Strike's Super Bowl ad is the most watched ad on YouTube in 2016 with over 100 million views

People love Arnie

Google and Verizon spent $27 million in a week advertising the Pixel phone News Nov 24th, 2016

Google and Verizon spent $27 million in a week advertising the Pixel phone

7.5% of all phone activations over the last month were at Verizon

MZ made up 40% of games industry US TV ad spend in July 2016 News Aug 8th, 2016

MZ made up 40% of games industry US TV ad spend in July 2016

King, InnoGames also feature

The Specialist Works launches its new TV for Apps tracking service with Elex's Clash of Kings News Apr 25th, 2016

The Specialist Works launches its new TV for Apps tracking service with Elex's Clash of Kings

Tracking it

#PGCLondon 2016 speaker Quaid Media's Volker Dressel predicts even more TV ad spend in 2016 News Jan 13th, 2016

#PGCLondon 2016 speaker Quaid Media's Volker Dressel predicts even more TV ad spend in 2016

What to expect at PG Connects London

Machine Zone rolls out the big guns with Schwarzenegger-faced TV campaign for Mobile Strike News Nov 23rd, 2015

Machine Zone rolls out the big guns with Schwarzenegger-faced TV campaign for Mobile Strike

More front than Kate Upton?

Marvel Puzzle Quest launches a Hulking great TV ad News Oct 5th, 2015

Marvel Puzzle Quest launches a Hulking great TV ad

Muscling in

GungHo launches first US TV ad for Puzzle & Dragons News Sep 30th, 2015

GungHo launches first US TV ad for Puzzle & Dragons

Mixing up UA

as Metaps and Hakuhodo creating UA tools for tracking power of TV commercials News May 26th, 2015

Metaps and Hakuhodo creating UA tools for tracking power of TV commercials

Japanese companies join forces to delve into TV marketing analytics.

1