Final Fantasy

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Which of 2017's biggest mobile games will sustain in 2018? The Charticle Jan 8th, 2018

Which of 2017's biggest mobile games will sustain in 2018?

Homescapes, Lineage 2, Toon Blast, Final Fantasy XV?

What the hell is happening at Game of War and Mobile Strike developer MZ? Data & Research Nov 29th, 2017

What the hell is happening at Game of War and Mobile Strike developer MZ?

The baton is passed

How is MZ’s marketing campaign with influencer Alexis Ren working out for Final Fantasy XV: A New Empire? Data & Research Nov 1st, 2017

How is MZ’s marketing campaign with influencer Alexis Ren working out for Final Fantasy XV: A New Empire?

Partnership racks up millions of views across YouTube and Instagram

MZ’s Final Fantasy XV: A New Empire surpasses 20 million downloads News Oct 19th, 2017

MZ’s Final Fantasy XV: A New Empire surpasses 20 million downloads

Marketing campaign with influencer Alexis Ren proves fruitful

as Square Enix sets sights on $900 million in sales from its mobile games News Sep 22nd, 2017

Square Enix sets sights on $900 million in sales from its mobile games

Better games, targeting new markets, and the rise of HTML5 will aid its quest

as Square Enix revenues grow to $518.1 million thanks to its mobile back catalogue News Aug 4th, 2017

Square Enix revenues grow to $518.1 million thanks to its mobile back catalogue

All the usual suspects still raking in the cash

as How Mobius Final Fantasy is keeping players coming back for more Interview Aug 2nd, 2017

How Mobius Final Fantasy is keeping players coming back for more

The team at Square Enix discusses the game's life so far

Has MZ just pulled all its legacy game marketing to focus on Final Fantasy XV? The Charticle Jul 27th, 2017

Has MZ just pulled all its legacy game marketing to focus on Final Fantasy XV?

Game of War and Mobile Strike collapse on download charts

Why the mobile games industry underestimates MZ at its peril Comment & Opinion Jul 19th, 2017

Why the mobile games industry underestimates MZ at its peril

Are you playing FFXV or Brawl Stars?

How does Final Fantasy XV: A New Empire monetise? The IAP Inspector Jul 7th, 2017

How does Final Fantasy XV: A New Empire monetise?

IAPs from the players' perspective

as Square Enix sales up to $2.25 billion as Final Fantasy Brave Exvius sees global success News May 11th, 2017

Square Enix sales up to $2.25 billion as Final Fantasy Brave Exvius sees global success

Mobius Final Fantasy goes unmentioned once more

as Final Fantasy Brave Exvius passes 20 million global downloads in time for first anniversary News May 8th, 2017

Final Fantasy Brave Exvius passes 20 million global downloads in time for first anniversary

Still no idea what Exvius means

Square Enix soft-launches Final Fantasy XV: A New Empire mobile game likely developed by MZ News Apr 7th, 2017

Square Enix soft-launches Final Fantasy XV: A New Empire mobile game likely developed by MZ

All signs point to it being MZ's promised title

as Nexon pinning hopes on strong 2017 launch line-up as sales and profits fall in 2016 News Feb 13th, 2017

Nexon pinning hopes on strong 2017 launch line-up as sales and profits fall in 2016

Dynasty Warriors and Final Fantasy could be huge

as Square Enix scores profits of $151 million but goes quiet on flagship mobile title Mobius Final Fantasy News Feb 6th, 2017

Square Enix scores profits of $151 million but goes quiet on flagship mobile title Mobius Final Fantasy

Brave Exvius is the clear winner

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