Chart of the Week

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Is Facebook becoming a more expensive and less effective place to advertise mobile games? Chart of the Week Apr 14th, 2015

Is Facebook becoming a more expensive and less effective place to advertise mobile games?

CTRs down, CPCs up

as One week on, investors add $6 billion to Nintendo and DeNA's value News Mar 24th, 2015

One week on, investors add $6 billion to Nintendo and DeNA's value

The market gives unqualified support

Metaps seeks the most similar and dissimilar Google Play game markets Chart of the Week Feb 24th, 2015

Metaps seeks the most similar and dissimilar Google Play game markets

Not all markets were created equal

Zynga generated $153 million of revenue from in-game ads in 2014 Chart of the Week Feb 19th, 2015

Zynga generated $153 million of revenue from in-game ads in 2014

Money for old eyeballs

Are CPI costs really rising? Chart of the Week Jan 22nd, 2015

Are CPI costs really rising?

Yes, but it depends on the UA channel

Monument Valley is either a massive success or a demonstration of paid games' upside cap Chart of the Week Jan 16th, 2015

Monument Valley is either a massive success or a demonstration of paid games' upside cap

The glass is half....

as China mobile game market was worth $1.1 billion in Q3 2014 but growth is slowing Chart of the Week Dec 15th, 2014

China mobile game market was worth $1.1 billion in Q3 2014 but growth is slowing

Down into double digit year-on-year

as Beating RPGs for retention, CCGs are ruling and saturating the Chinese mobile market Chart of the Week Dec 10th, 2014

Beating RPGs for retention, CCGs are ruling and saturating the Chinese mobile market

Trumping it

How TinyLoot increased Smash Bandits' retention 50% and doubled ARPU Chart of the Week Nov 25th, 2014

How TinyLoot increased Smash Bandits' retention 50% and doubled ARPU

Engaged players spend more

as Despite growth of 73%, iResearch claims the $4 billion Chinese mobile games market is 'maturing' Chart of the Week Oct 30th, 2014

Despite growth of 73%, iResearch claims the $4 billion Chinese mobile games market is 'maturing'

Estimates Q3 market value at $1.1 billion

43% of the 'red hot' $4.5 billion Latin American game is mobile Chart of the Week Oct 13th, 2014

43% of the 'red hot' $4.5 billion Latin American game is mobile

Growing 16% year on year

Body-mounted wearables are attracting the most VC investment Chart of the Week Sep 23rd, 2014

Body-mounted wearables are attracting the most VC investment

Generating 10x leverage post-crowdfunding

Apple clamping down on reskinners with new App Store algorithm News Sep 15th, 2014

Apple clamping down on reskinners with new App Store algorithm

Under the skin

Russians fighting for the Empire according to player choice in Star Wars Commander Chart of the Week Sep 11th, 2014

Russians fighting for the Empire according to player choice in Star Wars Commander

Rebels need reinforcements in Europe and North America

The intersection of iPhone-owning watch-wearers wanting to spend $349 looks small Data & Research Sep 10th, 2014

The intersection of iPhone-owning watch-wearers wanting to spend $349 looks small

Dirty straw poll suggests price is also an issue

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