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Games favoured by women set to exceed $16 billion in revenue this year News Sep 27th, 2023

Games favoured by women set to exceed $16 billion in revenue this year

Women account for over 50% of mobile gamers, and almost 30% of revenue

Anzu and Lumen’s two-year study finds that in-game ads come out on top News Jun 21st, 2023

Anzu and Lumen’s two-year study finds that in-game ads come out on top

In-game ads have higher viewability and lead to higher purchase intent, study finds

81% of biggest mobile games are vulnerable to basic cyberattacks News Mar 27th, 2023

81% of biggest mobile games are vulnerable to basic cyberattacks

Promon finds that a mere 1 in 357 games could identify malware

CALM research finds gaming has a positive impact on mental health Data & Research Dec 8th, 2022

CALM research finds gaming has a positive impact on mental health

Gaming helps people to connect, CALM finds

Dentsu examines how the gaming community engages with the industry News Oct 14th, 2022

Dentsu examines how the gaming community engages with the industry

A new study breaks down the rise of gaming culture

CPI for casual games has fallen, while ROAS has increased News Oct 3rd, 2022

CPI for casual games has fallen, while ROAS has increased

Mobile gaming is now three times the size of its closest competitor

as Israeli gaming market worth $9 billion News Sep 22nd, 2022

Israeli gaming market worth $9 billion

74 percent of the country’s mobile gaming workers specialise in social and casual games

as 50 percent of genZ gamers in India actively participate in real money gaming News Sep 21st, 2022

50 percent of genZ gamers in India actively participate in real money gaming

A report by Newzoo and MAAS delves into the Indian mobile gaming industry

Newzoo on the evolution and future of play-to-earn News Sep 21st, 2022

Newzoo on the evolution and future of play-to-earn

A new report delves into the play-to-earn market, and discusses how it may evolve

Tower Defence games to reach $2.3 billion in revenue by 2030 News Sep 14th, 2022

Tower Defence games to reach $2.3 billion in revenue by 2030

Android users generate 69% of the genre’s revenue

Report: US Gamers are more concerned with the environment than the general population News Sep 2nd, 2022

Report: US Gamers are more concerned with the environment than the general population

A study by Yale and Unity has delved into gamers' opinions on global warming

Playing games doesn't make you mad or bad Data & Research Aug 1st, 2022

Playing games doesn't make you mad or bad

Gaming does no harm to mental health according to recent study by the University of Oxford

Edgegap: lag and latency are major problems for mobile gamers News Jul 13th, 2022

Edgegap: lag and latency are major problems for mobile gamers

Mobile gamers experience lag and latency at greater rates than PC/console, with 34% quitting games entirely as a result

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