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2021 opportunities for growth-minded game publishers Feature Jan 21st, 2021

2021 opportunities for growth-minded game publishers

As IDFA shakes up the advertising world, Facebook Audience Network offers insight on how to keep revenues flowing

Down on the FarmVille: The rise of Zynga's social gaming icon Feature Jan 5th, 2021

Down on the FarmVille: The rise of Zynga's social gaming icon

As Zynga closes down the first FarmVille, we take a look back at what made it special

Master the Meta: Why Facebook’s cloud gaming strategy is destined to win Comment & Opinion Nov 3rd, 2020

Master the Meta: Why Facebook’s cloud gaming strategy is destined to win

The MTM team takes a look at Facebook's cloud strategy

App bidding: The importance of automating monetisation in hypercasual games Comment & Opinion Oct 28th, 2020

App bidding: The importance of automating monetisation in hypercasual games

Facebook Audience Network’s Thomas Coulon looks at the most efficient way to maximise your ad revenue potential

Five tips to feed Facebook's algorithms right Comment & Opinion Jun 5th, 2020

Five tips to feed Facebook's algorithms right

InnoGames' Sven Miketta gives you advice on feeding the beast

Grow a sustainable gaming app: 2020 trends Comment & Opinion Jan 30th, 2020

Grow a sustainable gaming app: 2020 trends

How Facebook Audience Network's App Growth Academy can help your app this year

Developer Spotlight: Tips for success with Instant Games Comment & Opinion Jan 18th, 2020

Developer Spotlight: Tips for success with Instant Games

A Facebook Gaming panel discussion with Ubisoft, Lotum and Game Closure

Using Facebook to drive people to your games Comment & Opinion Sep 3rd, 2019

Using Facebook to drive people to your games

Smartly.io head of gaming, EMEA Fernando Pernica discusses how to best utilise the social network to acquire users

as Four years on: How Travelling Millionaire’s regular events have garnered an engaged audience in the Middle East Interview Jun 20th, 2019

Four years on: How Travelling Millionaire’s regular events have garnered an engaged audience in the Middle East

"I owe everything I’ve learned to Travelling Millionaire and it has been a privilege working with a lot of talented people.

as Facebook reveals new UA tools as it claims 50% of all app revenue will come from ads by 2021 Interview Aug 2nd, 2018

Facebook reveals new UA tools as it claims 50% of all app revenue will come from ads by 2021

Social network reveals playables, retention optimisation and value optimisation solutions at ChinaJoy

Best practices for implementing six common rewarded video integrations Comment & Opinion Jul 23rd, 2018

Best practices for implementing six common rewarded video integrations

Facebook Audience Network product marketing manager Amelia Zins deals out the advice

Is there an opportunity for indie developers on chat app platforms like Facebook Instant Games? Mobile Mavens Apr 24th, 2018

Is there an opportunity for indie developers on chat app platforms like Facebook Instant Games?

We caught up with Strange Flavour CEO Aaron Fothergill and Perchang’s co-founder Ben Murch to find out

Chat app gaming: The massive opportunity in mobile no one’s talking about Comment & Opinion Mar 19th, 2018

Chat app gaming: The massive opportunity in mobile no one’s talking about

Facebook Instant Games presents an exciting future for mobile

Cupcake on how to build a great community for casual games Comment & Opinion Feb 16th, 2018

Cupcake on how to build a great community for casual games

Chief marketing officer Gabriel Stürmer discusses the studio's approach

Why KamaGames is the latest developer to launch on Facebook Instant Games Interview Feb 14th, 2018

Why KamaGames is the latest developer to launch on Facebook Instant Games

KamaGames MD Andrey Kuznetsov discusses the potential of the platform and its flagship title Pokerist

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