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Using Facebook to drive people to your games Comment & Opinion Sep 3rd, 2019

Using Facebook to drive people to your games

Smartly.io head of gaming, EMEA Fernando Pernica discusses how to best utilise the social network to acquire users

as Four years on: How Travelling Millionaire’s regular events have garnered an engaged audience in the Middle East Interview Jun 20th, 2019

Four years on: How Travelling Millionaire’s regular events have garnered an engaged audience in the Middle East

"I owe everything I’ve learned to Travelling Millionaire and it has been a privilege working with a lot of talented people.

as Facebook reveals new UA tools as it claims 50% of all app revenue will come from ads by 2021 Interview Aug 2nd, 2018

Facebook reveals new UA tools as it claims 50% of all app revenue will come from ads by 2021

Social network reveals playables, retention optimisation and value optimisation solutions at ChinaJoy

Best practices for implementing six common rewarded video integrations Comment & Opinion Jul 23rd, 2018

Best practices for implementing six common rewarded video integrations

Facebook Audience Network product marketing manager Amelia Zins deals out the advice

Is there an opportunity for indie developers on chat app platforms like Facebook Instant Games? Mobile Mavens Apr 24th, 2018

Is there an opportunity for indie developers on chat app platforms like Facebook Instant Games?

We caught up with Strange Flavour CEO Aaron Fothergill and Perchang’s co-founder Ben Murch to find out

Chat app gaming: The massive opportunity in mobile no one’s talking about Comment & Opinion Mar 19th, 2018

Chat app gaming: The massive opportunity in mobile no one’s talking about

Facebook Instant Games presents an exciting future for mobile

Cupcake on how to build a great community for casual games Comment & Opinion Feb 16th, 2018

Cupcake on how to build a great community for casual games

Chief marketing officer Gabriel Stürmer discusses the studio's approach

Why KamaGames is the latest developer to launch on Facebook Instant Games Interview Feb 14th, 2018

Why KamaGames is the latest developer to launch on Facebook Instant Games

KamaGames MD Andrey Kuznetsov discusses the potential of the platform and its flagship title Pokerist

One year on: What is Facebook's strategy with Instant Games for Messenger? Comment & Opinion Oct 30th, 2017

One year on: What is Facebook's strategy with Instant Games for Messenger?

Monetisation is being trialled, but what's the end goal?

The successes, mistakes and lessons from launching Diggy's Adventure on mobile Comment & Opinion May 25th, 2017

The successes, mistakes and lessons from launching Diggy's Adventure on mobile

Pixel Federation's Matej Lancaric breaks down how the studio took its game to market

Blackstorm Labs on how game bots and rich gameplay features are evolving Facebook Instant Games Interview Apr 28th, 2017

Blackstorm Labs on how game bots and rich gameplay features are evolving Facebook Instant Games

Co-founder Ernestine Fu reflects on F8

Spil CEO on Facebook Instant Games: “We think it has the potential to be a massively significant gaming platform” Interview Apr 27th, 2017

Spil CEO on Facebook Instant Games: “We think it has the potential to be a massively significant gaming platform”

Tung Nguyen-Khac talks up the platform's potential

1.5 billion Facebook Instant Games played in 90 days, but where’s the value for developers? Interview Apr 18th, 2017

1.5 billion Facebook Instant Games played in 90 days, but where’s the value for developers?

No word yet on when monetisation will be implemented in Messenger games

Users play EverWing on Facebook Instant Games for an average of one hour per day Interview Mar 22nd, 2017

Users play EverWing on Facebook Instant Games for an average of one hour per day

Blackstorm Labs CEO Michael Carter on early successes in post-app store gaming

The 5 most important Facebook Ad updates of 2016 Comment & Opinion Feb 23rd, 2017

The 5 most important Facebook Ad updates of 2016

How you can increase your app's revenue

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