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Celia Hodent on the importance of cognitive science and a UX framework to improve your game Interview May 27th, 2021

Celia Hodent on the importance of cognitive science and a UX framework to improve your game

There is no guaranteed formula for crafting games but clear ingredients do exist

Poornima Seetharaman and Vimal Sathish on mastering data for engaging game design Interview May 13th, 2021

Poornima Seetharaman and Vimal Sathish on mastering data for engaging game design

“Games, as a business of entertaining people, is booming... but so is the competition.”

Pascal Luban on upcoming PocketGamer.biz MasterClass: Setting Up and Managing Your In-house Playtest Campaign Interview May 5th, 2021

Pascal Luban on upcoming PocketGamer.biz MasterClass: Setting Up and Managing Your In-house Playtest Campaign

“Nothing beats the responsiveness and relevance of playtest sessions run within the development studio”

Appfluencer's Brett Bauer on how collecting the right data at the right time can make your game more profitable with less work Interview Feb 25th, 2021

Appfluencer's Brett Bauer on how collecting the right data at the right time can make your game more profitable with less work

"Collecting the earliest data will tell you more about the users who were organically attracted to your game and who could provide the most valuable insights."

Pixel Noire Games’ Javier Barnes on how to benchmark, create and validate fun Interview Nov 20th, 2020

Pixel Noire Games’ Javier Barnes on how to benchmark, create and validate fun

"If your game is not fun and not engaging to the audience, it won’t go far."

Fundamentally Games’ Oscar Clark on game monetisation design and building value into your game Interview Nov 19th, 2020

Fundamentally Games’ Oscar Clark on game monetisation design and building value into your game

"Understanding the Player lifecycle means we understand how their perception of value changes over time and this introduces new opportunities to build ongoing and more sustainable value."

Elite Game Developers’ Joakim Achren on how to raise investor money for your game Interview Nov 16th, 2020

Elite Game Developers’ Joakim Achren on how to raise investor money for your game

"Since gaming is showing such unprecedented growth numbers, all the world's investment capital is looking to games."

Square Enix's Karla Reyes on how product management can bring value to your players Interview Aug 14th, 2020

Square Enix's Karla Reyes on how product management can bring value to your players

"The ‘games as a service’ model will further grow and console games will continue to adopt monetisation and Live Ops models that started in mobile."

Code Coven's Tara Mustapha on how to get the most from your designers Interview Aug 13th, 2020

Code Coven's Tara Mustapha on how to get the most from your designers

"Creating elegant frameworks and common languages on a team gives everyone room to focus on the creative magic"

Fundamentally Games' Oscar Clark on bringing games to live Interview Jul 24th, 2020

Fundamentally Games' Oscar Clark on bringing games to live

"It's vital to your success to understand that good live ops come first from loving both your game and your players."

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