IDFA

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Speaker Spotlight: Júlia Planas of Smadex talks gaming UA in a post IDFA world Interview Sep 1st, 2023

Speaker Spotlight: Júlia Planas of Smadex talks gaming UA in a post IDFA world

Pocket Gamer Connects Helsinki takes place on September 12 - 13. We catch up with some of the stars from the mobile industry who'll be taking part

Drake Star: 2022 games industry deals on track to exceed $150 billion Interview Jul 19th, 2022

Drake Star: 2022 games industry deals on track to exceed $150 billion

Drake Star partner Michael Metzger speaks with PocketGamer.biz on the highs and lows of games industry deals in H1 2022, and why IDFA is driving deals in the mobile sector

Daniel Persson on Coffee Stain's new mobile-first studio, exploring old IP, and not looking at NFTs Interview Feb 9th, 2022

Daniel Persson on Coffee Stain's new mobile-first studio, exploring old IP, and not looking at NFTs

Excitement about hybrid genres, including FPS and survival.

Road to Connects London: Walking Squid's Kay Gruenwoldt on the changing face of in-game advertising Interview Feb 8th, 2022

Road to Connects London: Walking Squid's Kay Gruenwoldt on the changing face of in-game advertising

Walking Squid Advisory's Kay Gruenwoldt gives a sneak peek of his panel, What is the Future of Mobile Advertising?

Speaker Spotlight: Bango Audience's Brett Orlanski on apps successfully marketing post-IDFA Interview Feb 2nd, 2022

Speaker Spotlight: Bango Audience's Brett Orlanski on apps successfully marketing post-IDFA

Meet the mobile gaming marketing experts at Pocket Gamer Connects London, February 14-15

Apple's UA changes have forced innovation, says Gismart's Lana Meisak Interview Jan 3rd, 2022

Apple's UA changes have forced innovation, says Gismart's Lana Meisak

Gismart's VP Bizdev on challenges and opportunities

GameBake's Michael Hudson on the rise of social instant gaming Interview Dec 29th, 2021

GameBake's Michael Hudson on the rise of social instant gaming

GameBake's CEO discusses 2021 challenges and opportunities

Tenjin's Chris Farm on the impact of IDFA's removal to the rise of Axie Infinity Interview Dec 28th, 2021

Tenjin's Chris Farm on the impact of IDFA's removal to the rise of Axie Infinity

Tenjin's CEO on 2021's challenges and opportunity

Gameloft's ASO specialist Claudia Trujillo on Google Play policies and the thrill of mobile PvP Interview Dec 27th, 2021

Gameloft's ASO specialist Claudia Trujillo on Google Play policies and the thrill of mobile PvP

Gameloft's ASO specialist on 2021's challenges and opportunity

ICO Partners' Thomas Bidaux on Apple ad tracking and being ranked Best Place to Work Interview Dec 24th, 2021

ICO Partners' Thomas Bidaux on Apple ad tracking and being ranked Best Place to Work

ICO Partners' CEO on 2021's challengers and opportunity

Elena Grigoryan on IDFA deprecation, NFTs, and MY.GAMES' most successful mobile launch Interview Dec 20th, 2021

Elena Grigoryan on IDFA deprecation, NFTs, and MY.GAMES' most successful mobile launch

MY.GAMES' CMO on 2021's challenges and opportunities

Zynga on the post-IDFA value of hypercasual mobile games Interview Aug 26th, 2020

Zynga on the post-IDFA value of hypercasual mobile games

President of publishing Bernard Kim on market dynamics

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