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IronSource's Sandra Schneider on using ads to improve retention and monetisation

Interview Dec 12th, 2019

IronSource's Sandra Schneider on using ads to improve retention and monetisation

"Whenever I recruit someone today, the first thing I do is give them a long list of top games to play"

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Adrealm’s general manager for Europe Mei Li-Berlit talks Xhance and tackling fraud

Interview Aug 22nd, 2018

Adrealm’s general manager for Europe Mei Li-Berlit talks Xhance and tackling fraud

"it may be true that cryptocurrencies are a temporary hype, but we don’t think that the underlying technology itself is a fad"

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Profile Mar 19th, 2018

How Synative’s streaming tech aims to fix mobile’s UA challenges through playables

How short game trials can grab new users

From missile defence to user acquisition: yellowHEAD’s Roy Leiser on advanced predictive technology

Profile Dec 18th, 2017

From missile defence to user acquisition: yellowHEAD’s Roy Leiser on advanced predictive technology

Ahead of his talk at Pocket Gamer Connects London, Leiser discusses the company's business and return on ad spend

How a YOLO attitude helped Dumpling Design's Dashy Crashy hit a million downloads over a weekend

Feature Jan 7th, 2016

How a YOLO attitude helped Dumpling Design's Dashy Crashy hit a million downloads over a weekend

The fledgling studio invite us in for a chat

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