ATT
Article Types
- All [43]
- Special Report [1]
- Feature [2]
- Hot Five [2]
- Comment & Opinion [5]
- Interview [5]
- News [28]
News
Jan 5th, 2023
Matej Lancaric shares his tough love UA strategies, ATT response and more
Suggested UA channels include Meta, TikTok, Google Ads and others, while Facebook gets short shrift
Comment & Opinion
Nov 30th, 2022
How Apple’s ATT could end the current free-to-play gaming era
Privacy changes continue to have significant consequences for many devs
Comment & Opinion
Apr 29th, 2022
How brain-training game Impulse optimised UA campaigns and CPAs in a post-IDFA world
Interview
Dec 28th, 2021
Tenjin's Chris Farm on the impact of IDFA's removal to the rise of Axie Infinity
Interview
Dec 27th, 2021
Gameloft's ASO specialist Claudia Trujillo on Google Play policies and the thrill of mobile PvP
Gameloft's ASO specialist on 2021's challenges and opportunity
Interview
Dec 21st, 2021
Digital Turbine's Mike Ng on consolidation in adtech and the ramifications of Epic vs. Apple
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