Virality

Article Types

Where is mobile gaming’s PlayerUnknown’s Battlegrounds? Comment & Opinion Sep 15th, 2017

Where is mobile gaming’s PlayerUnknown’s Battlegrounds?

Have we gone too clever, got too niche?

Making games to be shared: Qaos Games on how to develop for virality Interview Aug 26th, 2016

Making games to be shared: Qaos Games on how to develop for virality

CEO Sebastian Lindén talks us through the key to making viral games

Balancing real-world friends with in-game acquaintances to maximise short-term virality and long-term retention Comment & Opinion Apr 6th, 2016

Balancing real-world friends with in-game acquaintances to maximise short-term virality and long-term retention

Torulf Jernström on making the most of friends

Leveraging the power of app invites Comment & Opinion Feb 15th, 2016

Leveraging the power of app invites

GetSocial on getting more social

Short, sweet and unexpected: How Qaos Games hopes to shake up the App Store Interview Feb 10th, 2016

Short, sweet and unexpected: How Qaos Games hopes to shake up the App Store

Doing things differently

Twitch and Reddit can be a UA goldmine, says Miniclip following 10M downloads of Agar.io Interview Jul 15th, 2015

Twitch and Reddit can be a UA goldmine, says Miniclip following 10M downloads of Agar.io

Saad Choudri shares the success behind Agar.io

Indies should always be looking for their perfect publishing partner, says Hitcent's Macy Mills Interview Jan 7th, 2015

Indies should always be looking for their perfect publishing partner, says Hitcent's Macy Mills

What to expect at PG Connects London 2015

PlayPhone's Anders Evju on viral tokens and social hooks Interview Nov 12th, 2014

PlayPhone's Anders Evju on viral tokens and social hooks

What to expect from PG Connects London 2015

Unity on the power of video ads and the virality of video gameplay sharing Comment & Opinion Oct 24th, 2014

Unity on the power of video ads and the virality of video gameplay sharing

Mickey Maher on the moving image

Nix Hydra on 9m Egg Baby downloads with zero marketing, $5m in VC cash, and the future of games for girls Interview Jun 4th, 2014

Nix Hydra on 9m Egg Baby downloads with zero marketing, $5m in VC cash, and the future of games for girls

'We’ve only scratched the surface'

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