User Acquisition
Article Types
- All [27]
- Infographic [1]
- Special Report [1]
- Profile [2]
- Deal [2]
- Hot Five [2]
- The Charticle [2]
- Business & Production [3]
- Mobile Mavens [4]
- Video [5]
- Marketing [5]
Job News
Jun 20th, 2016
Ex-Fyber VP David Diaz joins Supercell as Media Buyer
Mobile ad expert jumps ship after more than 4 years at Fyber
Comment & Opinion
Jun 20th, 2016
Why search ads on the App Store just reinforce its status as a winner-takes-all marketplace
News
Jun 3rd, 2016
Mobile game advertising market hits maturity as Fiksu sells out for historic data
Interview
Jun 2nd, 2016
Why Playlab is investing Juice Cubes' western profits in UA campaigns in Thailand, Malaysia and Indonesia
Interview
Jun 1st, 2016
UA MegaTrends guy Eric Seufert on setting up Heracles, a boutique agency providing CMO smarts
News
Apr 28th, 2016
Offering $30,000 for soft launch UA, Wargaming's WG Labs is looking for midcore mobile games to sign up
Data & Research
Apr 22nd, 2016
Growing strongly, video ads now account for 35% of game UA spend on Facebook
Job News
Apr 19th, 2016