Mobile Games University

Article Types

Don’t blame marketing for product failures Marketing Dec 21st, 2016

Don’t blame marketing for product failures

Why the product is a key part of the marketing

Mobile Games University - Indie Marketing 101: Where and how to promote your game Marketing Dec 13th, 2016

Mobile Games University - Indie Marketing 101: Where and how to promote your game

We take a look at the marketing avenues open to indies

Knowledge Base - UA 101: How to put together your mobile user acquisition strategy Marketing Nov 1st, 2016

Knowledge Base - UA 101: How to put together your mobile user acquisition strategy

Make the most of your money and maximise your game downloads

Knowledge Base - UA 101: An overview of the different types of paid user acquisition and ads on mobile Marketing Oct 31st, 2016

Knowledge Base - UA 101: An overview of the different types of paid user acquisition and ads on mobile

A breakdown of user acquisition types and which avenues you might consider

Mobile Games University - ASO 101: How to convert viewers to players with your app description Marketing Oct 21st, 2016

Mobile Games University - ASO 101: How to convert viewers to players with your app description

Pitching your game to potential players

Mobile Games University - ASO 101: How to make the most eye-catching app screenshots Marketing Oct 19th, 2016

Mobile Games University - ASO 101: How to make the most eye-catching app screenshots

A picture is worth a thousand words

Mobile Games University - ASO 101: Perfecting your app icon design Marketing Oct 18th, 2016

Mobile Games University - ASO 101: Perfecting your app icon design

How the right app icon can increase visits and conversion

Mobile Games University - ASO 101: How to make the most out of your app store keywords Marketing Oct 17th, 2016

Mobile Games University - ASO 101: How to make the most out of your app store keywords

Improve your discoverability with keyword optimization

Mobile Games University - ASO 101: How to choose the best app name Marketing Aug 22nd, 2016

Mobile Games University - ASO 101: How to choose the best app name

Why your app's name is important for ASO and SEO

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