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Lviv , Ukraine
San Francisco, USA
Dubai, United Arab Emirates
Total Active App (currently available for download): 5,480,036
Total Inactive Apps (no longer available for download): 213,645
Total Apps Seen in US App Store: 5,693,681
Number of Active Publishers in the US App Store: 1,673,307
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While an unstable landscape for games, China continues to prove a lucrative one
Publisher reportedly concerned about monetisation model and small margins from licensing fees
September matches top month of 2023 with 89 new game approvals
The publisher is excited by the new Ironmace IP but will remain a third party in legal battles
In an incredibly consistent year, approvals have eked ahead to 89
Game licence approvals offer new opportunities to Tencent, miHoYo and others
The 2023 tide continues to turn with as the volume of new Chinese licence approvals continues to grow
The refusal of a new, extended deal means that games licences in China for World of Warcraft and more could expire soon
But concerns of another licence freeze may be overly hasty
One of the world’s biggest mobile gaming markets poses unique challenges to developers