Monetisation

Article Types

Monetisation masterclass: learn how to take your game to the next level News Dec 19th, 2022

Monetisation masterclass: learn how to take your game to the next level

Join experts from Anzu, Unity and Wildlife Studios for an in-depth dive into in-game ad monetisation

Tenjin and InMobi’s monetisation report shows short-term effects of Google Play’s new ad policy News Dec 14th, 2022

Tenjin and InMobi’s monetisation report shows short-term effects of Google Play’s new ad policy

Ad impressions increased by nine percent and revenues by five percent

Win the Launch: How Google is helping game developers successfully launch their games Special Report Dec 12th, 2022

Win the Launch: How Google is helping game developers successfully launch their games

Jen Lui, Senior Product Manager at Google, tells PocketGamer.biz how Google is helping mobile game developers launch their games in a competitive market

Why Game Developers Need To Maintain Financial, Strategic, and Creative Control Comment & Opinion Dec 9th, 2022

Why Game Developers Need To Maintain Financial, Strategic, and Creative Control

Sanlo co-founder and CEO Olya Caliujnaia on the importance of maintaining a level of independence when looking to scale

The end of the IDFA: Then and Now Comment & Opinion Dec 1st, 2022

The end of the IDFA: Then and Now

LifeStreet CEO Levi Matkins on how advertisers and developers can navigate the changing mobile space

Audiomob founders win start-up entrepreneur of the year at Great British Entrepreneur Awards News Nov 30th, 2022

Audiomob founders win start-up entrepreneur of the year at Great British Entrepreneur Awards

“We are honoured to get this award and for the recognition!” Co-founders Christian Facey and Wilfrid Obeng celebrate their success

Netflix is working on an AAA shooter at its new LA studio News Nov 24th, 2022

Netflix is working on an AAA shooter at its new LA studio

The company is straying outside of its mobile gaming interests for the first time

as What impact could in-game advertising have on your studio? News Nov 23rd, 2022

What impact could in-game advertising have on your studio?

Sign up now for a free webinar exploring the impact of in-game ads, featuring strategies and practical tips from industry experts including Anzu, Unity and Wildlife Studios

as Company Spotlight: Digital Turbine Profile Nov 17th, 2022

Company Spotlight: Digital Turbine

Find out more about Digital Turbine - the independent mobile growth platform, headquartered in Austin, Texas, with studios in 23 countries around the world

Is Marvel Snap’s Laid Back Monetisation Working? Comment & Opinion Nov 17th, 2022

Is Marvel Snap’s Laid Back Monetisation Working?

Ethan Levy gives us his analysis of the blockbuster battle game

as Appodeal unveils its enhanced SDK 3.0 News Nov 8th, 2022

Appodeal unveils its enhanced SDK 3.0

Appodeal updates its SDK, offering enhanced metrics, improving compliance tools improving distribution and more

Fundamentally Games' Oscar Clark on designing long-term games revenue News Oct 25th, 2022

Fundamentally Games' Oscar Clark on designing long-term games revenue

The Fundamentally Games CEO breaks down the best practises of monetisation

Data.ai on how to safely and effectively monetise kids’ games News Oct 24th, 2022

Data.ai on how to safely and effectively monetise kids’ games

Kids’ games are ripe for monetisation, but require a different approach than other genres

Which comes first, monetisation or gameplay? Why not have both? News Oct 21st, 2022

Which comes first, monetisation or gameplay? Why not have both?

Bidstack's Antoine Jullemier, VP Of Gaming, explains how in-game advertising could be the best choice for developers and players alike.

Appsumer on ad channel diversification News Oct 11th, 2022

Appsumer on ad channel diversification

A new blog post by Appsumer breaks down how diversifying ad channels can help a business scale

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