Monetisation

Article Types

How Supercell uses machine learning to automate monetisation in Clash Royale News Jul 13th, 2018

How Supercell uses machine learning to automate monetisation in Clash Royale

Mobile hit uses multiple factors to target the right cards at the right users

French regulator concerned about loot boxes but concedes it isn't gambling News Jul 2nd, 2018

French regulator concerned about loot boxes but concedes it isn't gambling

Paris proves less hostile to the practice than its Dutch and Belgian counterparts

Social casino dev KamaGames signs exclusive Unity Ads partnership News Jul 2nd, 2018

Social casino dev KamaGames signs exclusive Unity Ads partnership

Irish social casino games company agrees to only provide in-app video monetisation through Unity Ads platform

Nintendo’s Fils-aime: Loot boxes "have gotten a bit of a bad rap” News Jun 15th, 2018

Nintendo’s Fils-aime: Loot boxes "have gotten a bit of a bad rap”

Nintendo Of America president Reggie Fils-aime chips in on the loot-box debate

2 Why games developer Kixeye raised $20 million for machine learning Interview May 22nd, 2018

Why games developer Kixeye raised $20 million for machine learning

CMO John Getze explains the company's plans

4 Jam City slashes Harry Potter: Hogwarts Mystery IAPs following player backlash News May 4th, 2018

Jam City slashes Harry Potter: Hogwarts Mystery IAPs following player backlash

Only some players are receiving the discounted prices

1 In-app purchases come to Facebook Instant Games News May 1st, 2018

In-app purchases come to Facebook Instant Games

But monetisation through Google Play will smaller less returns for developers

How does Harry Potter: Hogwarts Mystery monetise? The IAP Inspector Apr 27th, 2018

How does Harry Potter: Hogwarts Mystery monetise?

Casting a consumerius spell?

Landmark Belgium gaming authority ruling defines loot boxes as gambling News Apr 26th, 2018

Landmark Belgium gaming authority ruling defines loot boxes as gambling

Publishers could face sizeable fines if they don't remove paid loot crates

Latest Apple, Google and Samsung mobiles smash game monetisation record News Apr 24th, 2018

Latest Apple, Google and Samsung mobiles smash game monetisation record

DeltaDNA study delves into which devices’ players spend more money

Exploring the links between 4X games and mobile monetisation Comment & Opinion Apr 23rd, 2018

Exploring the links between 4X games and mobile monetisation

Tappx's Kinga Kruzmanowska analyses what makes these titles so successful

Top games ruled to be breaking Dutch gambling laws with loot boxes News Apr 20th, 2018

Top games ruled to be breaking Dutch gambling laws with loot boxes

The authoritative body investigated 10 unnamed titles after concerns were raised by players, parents and addiction care workers

Free-to-play casino games land four gaming companies with online gambling lawsuits News Apr 16th, 2018

Free-to-play casino games land four gaming companies with online gambling lawsuits

Legal action follows a similar ruling that found Big Fish Games’ casino experiences to have violated Washington state law

Augmented reality game Reality Clash opens blockchain-based Armoury Store News Apr 13th, 2018

Augmented reality game Reality Clash opens blockchain-based Armoury Store

Players can now buy limited-edition in-game weapons

How does Marvel Strike Force monetise? The IAP Inspector Apr 11th, 2018

How does Marvel Strike Force monetise?

A well-worn equation well used

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