Monetisation

Article Types

Case study: Boosting revenue in Solitaire Grand Harvest Feature Mar 30th, 2023

Case study: Boosting revenue in Solitaire Grand Harvest

Game mechanics go under the microscope… We go in deep with a case study that boosted its revenue despite key industry challenges

Are in-game ads the answer for developers? We asked Marc Merrill of Riot Games Interview Mar 30th, 2023

Are in-game ads the answer for developers? We asked Marc Merrill of Riot Games

Anzu co-founder and CEO Itamar Benedy talks to Riot Games co-founder and president of games Marc Merrill about the growing value of in-game advertising to indie and AAA developers alike

Looty on monetising Roblox: “You need to throw away a lot of what you already know about building games” Interview Mar 24th, 2023

Looty on monetising Roblox: “You need to throw away a lot of what you already know about building games”

Chris Haga, president of Looty Games, the creators of fantasy roguelite game Ruin, explains what makes Roblox a winner

Monetisation via in-game ads: why hypercasual studio Balzo works with Growzee Comment & Opinion Mar 9th, 2023

Monetisation via in-game ads: why hypercasual studio Balzo works with Growzee

Balzo co-founder Giuseppe Lapenta talks to PocketGamer.biz about the studio's journey in the hypercasual genre and why it works with mobile ad expert Growzee

Is it game over for Live Ops games? Feature Mar 3rd, 2023

Is it game over for Live Ops games?

We've seen some huge live games get the plug pulled, but are reports of their demise exaggerated? And what makes a LiveOps game fail? Oscar Clark of Fundamentally Games explains

Angry Birds Match: Empowering ads with perfectly pitched puzzles Feature Feb 23rd, 2023

Angry Birds Match: Empowering ads with perfectly pitched puzzles

Get your gameplay and monetisation balance right and you'll have a hit on your hands, explains Rovio's UA lead Claire Rozain

Robot Teddy brings on Vampire Survivors developer Poncle News Feb 17th, 2023

Robot Teddy brings on Vampire Survivors developer Poncle

Big moves are afoot at Robot Teddy with new team members and valuable signings

Four key tactics for giving your ad campaigns a force multiplier Comment & Opinion Feb 13th, 2023

Four key tactics for giving your ad campaigns a force multiplier

Neasa Bannon, Industry Manager with Facebook Gaming, explains how to maximise your performance in a privacy-first advertising landscape

Why mobile games need a diverse monetisation strategy Interview Feb 10th, 2023

Why mobile games need a diverse monetisation strategy

Mintegral GM Hector Almedia shares how to survive in an increasingly competitive market

F2P scores a win with Retro Goal’s monetisation strategy changes News Feb 9th, 2023

F2P scores a win with Retro Goal’s monetisation strategy changes

Football-style game will still be free from ads

Xsolla jump into the cloud gaming scene with new solutions News Feb 7th, 2023

Xsolla jump into the cloud gaming scene with new solutions

Xsolla’s newest venture leaps squarely into the world of cloud gaming as they bring payment solutions to cross-platform play

A recipe for success: bringing intrinsic in-game ads to Cooking Diary Comment & Opinion Feb 7th, 2023

A recipe for success: bringing intrinsic in-game ads to Cooking Diary

As game developers continue to explore ways to monetise their titles, intrinsic in-game advertising has emerged as a popular solution that isn’t going anywhere.

Devolver Tumble Time’s Monetisation - Genius or Devious? Comment & Opinion Jan 31st, 2023

Devolver Tumble Time’s Monetisation - Genius or Devious?

While the new match3 game from indie publisher Devolver may seem like a humorous take on the world of mobile games, it still pulls a few tricks to dip into your wallet

Bidstack launches dedicated Sports Division and partnership with SimWin Sports News Jan 25th, 2023

Bidstack launches dedicated Sports Division and partnership with SimWin Sports

Bidstack's new sports division allows the management of virtual advertising on a whole new level

Mobile Games Industry Trends 2023: Revenue models Feature Jan 25th, 2023

Mobile Games Industry Trends 2023: Revenue models

MobileGroove's Peggy Anne Salz looks at the hottest new ways to monetise games, from subscription models to independent game stores

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