Monetisation

Article Types

Pocket Gamer Connects Seattle – the editor's picks for unmissable sessions

News Apr 27th, 2022

Pocket Gamer Connects Seattle – the editor's picks for unmissable sessions

Editor Khai Trung Le gives his lineup of essential talks, panels, and sessions in PG Connects Seattle, taking place on May 9-10

Speaker Spotlight: ZEBEDEE's Ben Cousens on the impact of game payments as a native experience

Interview Apr 25th, 2022

Speaker Spotlight: ZEBEDEE's Ben Cousens on the impact of game payments as a native experience

Meet the mobile games and Web3 experts at Pocket Gamer Connects Seattle, May 9-10

Diversifying revenue: how Fingersoft strikes the right balance

Interview Apr 20th, 2022

Diversifying revenue: how Fingersoft strikes the right balance

Meta Audience Network and Fingersoft explore the reasons for adopting a diverse revenue model within mobile games and the impact it had on the Hill Climb Racing franchise

Hot Five Apr 18th, 2022

Hot Five: Zynga, Rovio, ustwo games, Bluestacks interviews, and how to avoid UX/UI dark patterns

The hottest interviews and features on PG.biz

How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games

Feature Apr 13th, 2022

How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games

Game UI Database’s Edd Coates gives his tips to developers looking to gain player trust, avoid manipulative dark patterns, and distinguish their F2P mobile game

Quality and quantity: inside Take-Two studio Socialpoint’s AudioMob partnership

Comment & Opinion Apr 11th, 2022

Quality and quantity: inside Take-Two studio Socialpoint’s AudioMob partnership

AudioMob looks at why the mobile studio famed for the quality of its games picked audio ads - and what it means for brands

Jenova Chen on Sky’s arduous seven-year development and monetising his way

Interview Apr 1st, 2022

Jenova Chen on Sky’s arduous seven-year development and monetising his way

Journey and Sky: Children of the Light creator opens up about being outpaced by the mobile playerbase, altruistic IAPs, and belief in the metaverse

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Xsolla: Indian game developers should continue a mobile-first approach

News Mar 30th, 2022

Xsolla: Indian game developers should continue a mobile-first approach

Focus on porting games to console after mobile release

Yodo1 introduces native ads to its MAS platform

News Mar 30th, 2022

Yodo1 introduces native ads to its MAS platform

Yodo1 puts players and profits first with introduction of its new native ad service on its Managed Ads Service platform

InMobi launches mobile mediation platform Meson

News Mar 23rd, 2022

InMobi launches mobile mediation platform Meson

Targets publishers core needs: transparency, neutrality, control, and diversity

Why are indie game developers losing money?

Comment & Opinion Mar 18th, 2022

Why are indie game developers losing money?

Yodo1 urges developers to consider monetisation earlier in your game plan

Unity: Hypercasual game creation increased 137% in 2021

News Mar 16th, 2022

Unity: Hypercasual game creation increased 137% in 2021

Report looks at revenue, monetisation, retention, engagement, and more

Overwolf acquires server monetisation firm Tebex for $29 million

News Mar 15th, 2022

Overwolf acquires server monetisation firm Tebex for $29 million

Generated over $500 million for creators since launching

Comment & Opinion Mar 11th, 2022

50% of mobile publishers will be using in-game ads by the end of 2022

Half of the world's game publishers will be making use of in-game ads by the end of 2022 according to bullish predictions from ad-specialist Adverty CEO Thorbjorn Warin

Emma Raz: How I found my way into gaming

Comment & Opinion Mar 9th, 2022

Emma Raz: How I found my way into gaming

NumberEight's Emma Raz profiles her change from cybersecurity to mobile gaming, what she loves about the industry, and ways it can better support women

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