Monetisation

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Zynga's ad monetisation platform Chartboost announces Chartboost Mediation News Jan 19th, 2023

Zynga's ad monetisation platform Chartboost announces Chartboost Mediation

Chartboost Mediation provides game makers with an easy-to-use solution for increasing revenue

Speaker Spotlight: Adam Smart talks supply side ads Profile Jan 19th, 2023

Speaker Spotlight: Adam Smart talks supply side ads

Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.

Speaker Spotlight: Don Reilley, Scuti talks about the evolution of monetisation and retention Profile Jan 17th, 2023

Speaker Spotlight: Don Reilley, Scuti talks about the evolution of monetisation and retention

Pocket Gamer Connects London is coming 23-24 January 2023. Time to meet some of the leading industry names that will be on stage at the event

Ready to scale your game? Learn from top experts at Pocket Gamer Connects London News Jan 17th, 2023

Ready to scale your game? Learn from top experts at Pocket Gamer Connects London

It’s time to take your game to the next level - get the top strategies to accelerate your growth

Industry experts pick their 2023 trends Feature Jan 17th, 2023

Industry experts pick their 2023 trends

Experts from AppLovin, Digital Turbine and ironSource give their thoughts and predictions for 2023

Five reasons why it’s more critical than ever to look to in-game advertising Business & Production Jan 11th, 2023

Five reasons why it’s more critical than ever to look to in-game advertising

Anzu's Guy Ben-dov, executive vice president of business development explains why in-game advertising is more important than ever for making your mobile game a success

Mobile game subscription start-up Multiscription announces $1.6m funding round News Jan 10th, 2023

Mobile game subscription start-up Multiscription announces $1.6m funding round

Multiscription seeks to offer developers a way to incorporate subscription services into their games

A deep dive into CrazyLabs transparency Comment & Opinion Jan 10th, 2023

A deep dive into CrazyLabs transparency

CrazyLabs explains how developers and publishers can use data to inform and optimise every stage of hypercasual game design, development and live operations.

Week in Views - What caught our editorial eyes in the last seven days Regulars Jan 6th, 2023

Week in Views - What caught our editorial eyes in the last seven days

The Pocketgamer.biz team look forward to the year ahead and ponder player-friendly monetisation

Vampire Survivors developer takes new approach to monetisation News Jan 6th, 2023

Vampire Survivors developer takes new approach to monetisation

In a Steam update, poncle, the developers of popular roguelike action game Vampire Survivors discussed their difficulties in bringing the game to mobile

The ubiquity of mobile gaming: why more platforms are getting on board Comment & Opinion Jan 1st, 2023

The ubiquity of mobile gaming: why more platforms are getting on board

As the global games market grows, what are the trends that are shaping the future? AudioMob peers into the crystal ball and highlights the opportunities for developers

2022 In Review – February’s Best Bits Feature Dec 24th, 2022

2022 In Review – February’s Best Bits

As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. This time, we zoom in on February

Monetisation masterclass: learn how to take your game to the next level News Dec 19th, 2022

Monetisation masterclass: learn how to take your game to the next level

Join experts from Anzu, Unity and Wildlife Studios for an in-depth dive into in-game ad monetisation

Tenjin and InMobi’s monetisation report shows short-term effects of Google Play’s new ad policy News Dec 14th, 2022

Tenjin and InMobi’s monetisation report shows short-term effects of Google Play’s new ad policy

Ad impressions increased by nine percent and revenues by five percent

Win the Launch: How Google is helping game developers successfully launch their games Special Report Dec 12th, 2022

Win the Launch: How Google is helping game developers successfully launch their games

Jen Lui, Senior Product Manager at Google, tells PocketGamer.biz how Google is helping mobile game developers launch their games in a competitive market

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