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Mobile consumer spend dropped to $110 billion in 2022, while downloads surged
Games such as Diablo Immortal and Apex Legends Mobile saw high adoption, but spend dropped 5%

Bain & Company research suggests potential growth for gaming
Bain predicts global games revenue could grow by more than 50% in the next five years

The number of UK mobile gamers increased by 4 million since the pandemic

SocialPeta 2022 Mobile Game Ad Ultimate Guide: Market Analysis & Creative Strategies

Mobile games must do more to interact with users and manage their reputation, says AppFollow

90% of parents play mobile games in the US
"Today’s parents are so much more aware of modern technology…"
