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Over half of gamers prefer spending on brands "with a purpose", finds Gameloft News Jun 30th, 2020

Over half of gamers prefer spending on brands "with a purpose", finds Gameloft

Gameloft and Vivendi Brand Marketing release report on gamers and brands

The majority of gamers believe playing games is good for mental health News Jun 9th, 2020

The majority of gamers believe playing games is good for mental health

"Gaming has the power to provide a rich experience that embraces diversity and limitless self-expression"

The record for weekly mobile game downloads has been broken during the coronavirus outbreak News May 27th, 2020

The record for weekly mobile game downloads has been broken during the coronavirus outbreak

New record is 1.2 billion

The mobile games market faces the least disruption from coronavirus according to Newzoo News May 13th, 2020

The mobile games market faces the least disruption from coronavirus according to Newzoo

It will generate $77.2 billion in 2020

Newzoo teams with Reddit for games engagment data News May 1st, 2020

Newzoo teams with Reddit for games engagment data

"Gaming communities on Reddit are incredibly engaged"

Twitch streamers have created 89 per cent more sponsored content since the start of 2020 News Apr 29th, 2020

Twitch streamers have created 89 per cent more sponsored content since the start of 2020

Content consumed has risen by 79 per cent

NASA launches ocean research game dedicated to mapping coral reefs globally News Apr 22nd, 2020

NASA launches ocean research game dedicated to mapping coral reefs globally

Aiming to help preserve these environments and better understand threatened ecosystems

Adjust's new survey finds that 41 per cent of mobile gamers have used bots News Apr 16th, 2020

Adjust's new survey finds that 41 per cent of mobile gamers have used bots

Bot spending is $65 on average

Remote Working: How Dan Sturman went from researcher to Roblox CTO Interview Apr 14th, 2020

Remote Working: How Dan Sturman went from researcher to Roblox CTO

"The biggest challenge for me has been being new to the team and not yet knowing who is who"

Only one-third of CEOs in games started their working lives in the industry News Mar 19th, 2020

Only one-third of CEOs in games started their working lives in the industry

Tim Sweeney mowed lawns before becoming a developer

Jobs In Games: Square Enix's Lucy Shears on how to get a job as a market research analyst Interview Jan 28th, 2020

Jobs In Games: Square Enix's Lucy Shears on how to get a job as a market research analyst

"It’s awesome to be able to say I work for Square Enix"

Mobile is the most popular games platform for Americans over 50 News Jan 6th, 2020

Mobile is the most popular games platform for Americans over 50

More women than men play games in that age group

Activision Blizzard unveils "King's Council" group to test mobile ads News Dec 18th, 2019

Activision Blizzard unveils "King's Council" group to test mobile ads

Specialist players sought out depending on their playtime and engagement factor

as Keep an eye open for Indonesia, the fastest-growing nation in Adjust’s Global App Trends 2019 report News May 17th, 2019

Keep an eye open for Indonesia, the fastest-growing nation in Adjust’s Global App Trends 2019 report

Mid-core games are also on the rise in the measurement organisation's latest overview of global trends

Tapjoy: Mobile games have gone mainstream in the US News May 17th, 2019

Tapjoy: Mobile games have gone mainstream in the US

63 per cent of mobile gamers were found to be women

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