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Nintendo's market value shoots to $23 billion following launch of Pokémon GO

Nintendo's market value shoots to $23 billion following launch of Pokémon GO

The release of Niantic Labs' Pokémon GO in Australia, New Zealand, and the US has caused Nintendo's shares to jump 10% in value.

Its shares are now the most heavily traded by value on Tokyo's main board, and the value increase now gives the company a market value of around $23 billion.

Paying off

It was also noted that IAP revenues in Australia were being generated by a large number of players spending smaller amounts, rather than big spenders.

Pokémon GO has only officially launched in three markets, so this value could well increase as the game is pushed out further across the world.

It's further evidence that Nintendo entering mobile is working well for them – it reported recently that DeNA's chat-app Miitomo had recently reached 10 million downloads.

[Source: Reuters]


News Editor

Ric likes to read epic poems and watch classic films to hide the fact he plays way too many games. The facade has thus far not been very effective.

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