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$1 billion mobile title Disney Tsum Tsum comes to Facebook Instant Games

'Introductory version' launches globally

$1 billion mobile title Disney Tsum Tsum comes to Facebook Instant Games

Facebook Instant Games is now the home of perhaps its most significant game yet in Line’s Disney Tsum Tsum.

The puzzle title has generated more than 75 million downloads and $1 billion in revenue on since its launch on mobile back in 2013.

"Introductory version"

A HTML5 version of the hit title has now been developed for Facebook’s games platform, which recently began accepting releases from all developers. It's launched worldwide except in Japan, South Korea and China.

It’s been described as an “introductory version” of the app, sharing the same basic rules and certain features but missing certain elements of the full mobile title.

The Instant Games release was developed by Everwing developer Game Closure.


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Craig Chapple is a freelance analyst, consultant and writer with specialist knowledge of the games industry. He has previously served as Senior Editor at PocketGamer.biz, as well as holding roles at Sensor Tower, Nintendo and Develop.