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Subway Surfers developer Sybo hires ex-King Head of Studio as its new Head of Games

Pushing the studio to the next level

Subway Surfers developer Sybo hires ex-King Head of Studio as its new Head of Games

Subway Surfers developer Sybo Games has hired former King Head of Studio Daniel Persson as its new Head of Games.

Persson's role will mainly focus on game production, but he will also lend his expertise to marketing and analytics.

Before joining Sybo, Persson was Head of Studio – Casual at Goodgame, and Head of Studio at King before that. He has also held senior roles at Starbreeze and IO Interactive.

An easy choice

"It was an easy choice for me to join Sybo, since I got a really great feeling when first meeting the team. There are strong people in every position, and Sybo is a company that is about to take a really big step forward with the game and the IP in general," said Persson.

"It is incredible to see how far they have come with Subway Surfers, but I believe that they can go even further, in building an amazing universe that is truly worthy of fan devotion."

Sybo's Subway Surfers is one of a handful of games to have achieved over a billion downloads in the five years it has been active and has now surpassed 1.5 billion downloads. It still maintains around 30 million downloads a month, despite its age.


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Ric is the Editor of PocketGamer.biz, having started out as a Staff Writer on the site back in 2015. He received an honourable mention in both the MCV and Develop 30 Under 30 lists in 2016 and refuses to let anyone forget about it.