It's the first mobile game to generate $1 billion in revenue, and now GungHo Online's Puzzle & Dragons has hit another milestone.

Despite being a Japanese-centric title, it has nevertheless generated five million mobile downloads in North America.

This is up from four million in May 2014. 

It's been downloaded over 30 million times in Japan, with the game's global total now being over 38 million.

Give them more

Of course, as a prime example of a game that heavily monetises its audience with updates and event, GungHo is celebrating the news with new monsters, new ultimate evolutions for existing monsters, as well as other usability tweaks.

GungHo has also revealed it's planning a community event for the game in the US. Similar player get-together's have been highly successful in Japan.