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PG Connects London 2017 speaker spotlight: InnoSpark's Daniel Cho on the next big thing for mobile games

PG Connects London 2017 speaker spotlight: InnoSpark's Daniel Cho on the next big thing for mobile games

Pocket Gamer Connects London will kick off 2017 in style on January 16th to 17th.

Tickets are still available.

So to give you a hint at what you can expect, we're shining the spotlight onto our speakers to provide a deeper look at the personalities who will be taking the stage.

Daniel Cho is co-founder of InnoSpark, who will be hosting the session "The Next Big Thing for Mobile Games – MMOSNG" at Pocket Gamer Connects london 2017.

PocketGamer.biz: Tell us a bit about you and your companies role in the games industry.

Daniel Cho: I am Daniel Cho, Chairman of Board & Co-Fonder of InnoSpark. I am also holding an advisory role in GamesBeat and BORQS.

Before InnoSpark, I held executive roles in POSCO whose subsidiary developed the world's first mobile WiMAX gaming device in 2007.

With new vision in game industry and game-related experience, my co-founders and I started InnoSpark back in 2012 and since then we have developed and serviced social centric games including Dragon Friends and Hero Sky which globally launched on Google Play Store, Apple App Store, Facebook Canvas, Windows 10 and Amazon.

Recently, we are preparing a new title called Trendy Town which has created a new genre called 'MMOSNG' or Massively Multiplayer Online Social Network Game.

InnoSpark's new game Trendy Town

What do you look for in a game and how do you approach promoting it in the heavily competitive mobile space?

Rather than targeting 'red ocean' such as RPG, it would be a better strategy to create a new genre and penetrate new markets and platforms.

InnoSpark has been already developing Trendy Town as a new genre 'MMOSNG'.

For the broader market and user base, we have designed our new game diversifying game functions, creating innovative UX which enhances user convenience and 'responsive views' for multi-screens which allow users to enjoy the game on various platforms and devices.

Are you interested in using virtual reality for future projects? What are your thoughts on the impact it has had on the industry this year?

InnoSpark considers VR the most promising market with lots of potential in the fast-changing game industry.
Daniel Cho

InnoSpark has already researched and developed VR since last year and considers VR the most promising market with lots of potential in the fast-changing game industry.

We think 2016 is the year when VR came into the wider use before. The number of VR devices for mobile has reached more than five million and VR devices for PC are also spreading.

For now, content suitable for VR cannot keep pace with the development and distribution rate of VR hardware and software, but it's expected that various content, including games, will be created starting next year.

This is indicated by the fact that hundreds of VR startups were founded this year and attracted lots of investors.

What part of PGC London / VR Connects are you most looking forward to and why?

We'd like to invite the media to my speech as we can offer something newsworthy and related to MMOSNG and Trendy Town.

We are more than welcome to have meetings and interviews with media at PGC London. We are also looking forward to meeting VC at PGC London for the future investment.

Tickets for Pocket Gamer Connects London 2017 are available here.

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