After rolling out an in-app purchase system for its Android store, Amazon has lifted the maximum charge of in-app purchases alongside newly strengthened parental controls.
Charges for in-app items can now exceed $20, a move that will encourage Android developers who rely on these purchases to support their free-to-play models to the platform.
Amazon's new parental controls see the retailer dropping its signature 1-Click purchase system for an Amazon.com password or a four-digit pin approval with each in-app purchase.
Learning from your peers
Parental controls have proven troublesome for rival Apple which came under fire when a loophole that allowed in-app purchases to be made without passwords during a 15-minute window landed some disgruntled parents with hundreds of dollars of charges.
A lawsuit from that era is currently going through the US courts.
Apple currently allows a maximum in-app purchase of $99.99 while Google Play's offers $200.
Indeed, Amazon's decision to allow developers to up the price of in-app purchases beyond $20 could see the platform's overtaking Apple for average revenue per user.
Recent research from Flurry found that average revenue per users on Amazon's store was about 89 percent that of iOS while Google Play's average is behind with around a quarter Apple's total.
[source: TechCrunch]
News
Fresh out of the packaging, Tom joins Pocket Gamer with a chip on his shoulder and a degree in Journalism. Naively, Tom believes there's a star-studded career in video games and has penned words across the internet in between praying to the almighty Nintendo gods.
Related Articles
Top Stories
Feature
1 hour, 16 minutes ago
Mobile Mavens: What do developers think of the Epic Games Store coming to mobile?
Feature
Mar 25th, 2024
5 takeaways from GDC 2024: The games industry reckons with key challenges, Godot competes with Unity, and AI was the big trend without the big announcements
Events
Mobidictum Network Lisbon April 2024 | Europe | Apr 16th |
HIT Games Conference Istanbul 2024 | Apr 18th | |
App Promotion Summit London | Europe | Apr 25th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
Mobidictum Meetup Barcelona September 2024 | Europe | Sep 1st |
Popular Stories
Feature
Mar 25th, 2024