Like a late night penniless gambler who finds a crisp note on his way out of the Monte Carlo casino and heads straight back inside, so with my iPad games analysis.
With EA Mobile, Gameloft and a spate of other companies including Activision and 2K Games confirming their iPad launch plans, I've quickly revisited my earlier iPad games pricing article to see the impact of these larger companies.
This new data is based on the prices of 142 games compared to 88 for the original research.
Bigger, more expensive
Significantly, companies now announcing iPad games are releasing at higher price points, with Gameloft going for $6.99 for its seven HD games, while EA Mobile and Activision have gone for $14.99 for titles such as Mirror's Edge and Call of Duty: World at War: Zombies.
2K Games' Civilization Revolution is $12.99 and there's also been a lot of games added to the $4.99 category.
This means that the proportion of 99c games has dropped from 23 percent to 14 percent.
In contrast, $4.99-priced games now make up 20 percent of the total (from 10 percent), $6.99 games 12 percent (from 2 percent), and $10+ games 4 percent (from 1 percent).
The end result is that the average price of an iPad game has risen from $3.52 to $4.41.
And that's up an impressive 25 percent.
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Top Stories
Events
GameDev Atlantic 2024 | May 4th | |
LA Games Conference 2024 | North America | May 6th |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Valencia Indie Summit 2024 | Europe | May 16th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |