A measure of its power as a casual gaming brand, combined with a surprising lack of rival App Store sales, Big Fish Games' US Mother's Day weekend sale has proven to be a big success.
All of its releases were available for 59p, 99c, 0.79, with the publisher gaining 15 of the top 25 paid US iPad game slots, including the #1 paid all apps spot for the internally developed Drawn.
In addition, 11 of Big Fish Games' iPhone games ranked in the top 100 paid iPhone games and all but one of the company's 18 iPhone games ranked among the top 200 paid iPhone games.
From mom to you
"For more than nine years, moms worldwide have come to trust our brand and love our immersive, relaxing interactive entertainment on the PC and Mac," commented Jeremy Lewis, president and CEO of Big Fish Games.
"With mobile we are seeing the rest of the family - kids, grandparents - embrace Big Fish Games as their own and join in on the fun. We're seeing this audience expansion dynamic occur across every region of the world in which we operate. Mobile is a natural extension to just about everything we do."
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Related Articles
Interview
Oct 17th, 2023
Big Fish Games’ Janice Gao on how keeping an open mind helped build up her mobile marketing skillset
Top Stories
News
Apr 19th, 2024
Week in Views - The search for skills, billion dollar birthdays and terrific transmedia
News
Apr 19th, 2024
Get practical tips into key game development tools and methodologies at the Dubai GameExpo Summit
News
Apr 19th, 2024
Week in Views - The search for skills, billion dollar birthdays and terrific transmedia
Feature
Apr 19th, 2024
New release roundup: Take That: This is Life, Neopets: Tales of Dacardia, Persona 5: The Phantom X and more
Feature
Apr 19th, 2024
Speaker Spotlight: Xsolla's Chris Meredith on making the most of D2C and today's revenue opportunities
Events
Arts DAO Fest 2.0 | Middle East | Apr 20th |
App Promotion Summit London | Europe | Apr 25th |
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Popular Stories
Feature
Apr 15th, 2024
46 top mobile games in soft launch: CSR 3, Plants vs. Zombies 3, LEGO Hill Climb Adventures, Candy Crush Blast, and more
News
Apr 17th, 2024